Nilfisk Q2 2025 Report: Positive Moves Amid Market Challenges

Nilfisk's Financial Performance in Q2 2025
Nilfisk CEO, Jon Sintorn, reflected on the company’s performance for the second quarter of 2025, highlighting the dual nature of their results amidst market uncertainties and geopolitical issues. While the organic growth showed a slight decline, there are promising signs emerging from various regions such as Southern Europe, Latin America, and the UK. The gross margin remained stable, showing Nilfisk's disciplined execution amid challenging conditions. The company has taken substantial steps to enhance its cost structure, optimize the supply chain, and refine its commercial strategies. Sintorn remains optimistic, citing a robust product pipeline and a revamped operational model that emphasizes regional authority to boost efficiency and profitability.
Financial Highlights
In Q2 2025, Nilfisk reported revenue of 268.9 million EUR, a decrease from 278.4 million EUR in the same quarter of the previous year. This reflects an organic growth decline of 1.1%. Financial metrics for Q2 2025 compared to Q2 2024 are as follows:
- Gross Margin: 42.0% compared to 42.2%
- EBITDA (before special items): 36.4 million EUR, decreasing from 39.2 million EUR
- EBITDA Margin: 13.5% down from 14.1%
- Free Cash Flow: -16.3 million EUR, a drop from 8.4 million EUR in Q2 2024.
Despite the drop in revenue, the company has taken steps to bolster profitability through effective cost management, reflected in their overhead costs of 92.2 million EUR.
Outlook for 2025
According to the company's most recent updates, the financial outlook for 2025 remains stable, with an expectation for organic growth to fall between 1% and 3%. The outlook incorporates several key assumptions about market stability across different regions, particularly in the EMEA sector, PI region, and potential developments in the US market. Importantly, Nilfisk anticipates managing tariff impacts through supply chain efficiencies and pricing strategies, as well as continuing its structural cost reductions.
Regional Performance Insights
In terms of regional performance, Q2 saw varying trends across sectors. In the EMEA region, organic growth reached 0.7%, benefiting from successful commercial strategies and enhanced product offerings. However, the Consumer Business faced challenges, negatively influencing overall growth. When excluding this segment, the EMEA organic growth rises to 1.8%. Meanwhile, Latin America exhibited remarkable growth of 14.0%, driven by favorable market conditions.
Trends in Specialty Versus Consumer Business
The Specialty Business segment recorded impressive organic growth of 10.8%, highlighting a strong sales trend in the US alongside notable demand for new product introductions. Conversely, the Consumer Business reported a decline of 5.1% due to reduced interest in certain products, particularly in the high-pressure washer category. The slight growth of 0.3% in the Service Business provided an additional positive note, although the Professional Business segment faced a decline of 2.4% in organic growth.
Cost Management and Future Initiatives
In light of the evolving market dynamics, Nilfisk initiated a cost reduction plan in Q2 aimed at sustaining profitability. This includes workforce adjustments to align operational costs. These changes are expected to unfold gradually, helping the company navigate through this turbulent economic landscape. Special items recorded in Q2 were associated chiefly with severance costs, totaling 8.1 million EUR. However, the company projects that the benefits of these restructuring efforts will be realized over the coming years, assisting in enhancing overall financial performance.
Company Conference Call Announcement
Nilfisk will conduct a conference call today, which begins at 10:00 AM CET. Interested stakeholders are encouraged to participate, with presentation materials available on their official website prior to the event.
Contact Information
Nynne Jespersen Lee, Head of Group Communications, can be reached at +45 4231 0007 for further inquiries.
Frequently Asked Questions
What were Nilfisk's revenue figures for Q2 2025?
Nilfisk's revenue for Q2 2025 was 268.9 million EUR, down from 278.4 million EUR in Q2 2024.
How did the gross margin perform in Q2 2025?
The gross margin in Q2 2025 was 42.0%, slightly decreased from 42.2% in the same quarter of the previous year.
What is Nilfisk's outlook for growth in 2025?
The company anticipates organic growth of between 1% and 3% for the year 2025.
Which region displayed the strongest growth?
Latin America experienced significant growth of 14.0%, driven by supportive market conditions.
What measures is Nilfisk undertaking for cost management?
Nilfisk has initiated a cost reduction program aimed at safeguarding profitability, which includes workforce adjustments and structural changes.
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