Montauk Brewing's Milestone: Beach Cleanup and New Beer Release
Montauk Brewing's 13th Anniversary Celebration
In a vibrant celebration of its 13th anniversary, Montauk Brewing Co. has partnered with Faherty, a lifestyle brand known for its surf-inspired style. This noteworthy collaboration not only showcases a limited-edition beer but also introduces a collection of apparel inspired by the coastal charm typical of Montauk.
A Unique Collaboration
The collaboration gives birth to The Après Surf Beer, a delightful tropical twist on their original Surf Beer Golden Ale. Brewed with flavors that include juicy pineapple and a hint of coconut, this special release embodies the laid-back spirit of summer days spent by the shore. Alongside the beer, Faherty's iconic apparel showcases the Montauk Brewing logo, perfectly marrying style and comfort for the beach-goers and surf enthusiasts alike.
Creating Experiences
Vaughan Cutillo, co-founder of Montauk Brewing Co., expresses, “At Montauk Brewing, we believe that great beer is more than just a beverage; it’s part of an experience. Our vision aligns with Faherty, making this collaboration not just about the beer, but about celebrating the coastal lifestyle we cherish.”
Community Engagement
The collaboration extends beyond just delicious drinks and trendy outfits. Montauk Brewing and Faherty are also teaming up with the local Surfrider Foundation, focusing on beach cleanup efforts to promote environmental stewardship. This initiative, scheduled alongside their anniversary celebration, reflects the brands' commitment to preserving the beautiful coastlines that inspire their creations.
Availability of Limited-Edition Offerings
Beer enthusiasts can grab this exclusive limited-edition brew at Montauk Brew Barn, located in the heart of Montauk. The Faherty-inspired apparel will be accessible online, making it easy for fans to get their hands on these unique designs.
About Montauk Brewing Company
Founded in 2012, Montauk Brewing Company embodies the essence of East End craftsmanship. Known for their motto, “Come as You Are,” they invite all to experience the delightful brews crafted at their iconic red Brew Barn. It's not just a place to grab a beer; it's a hub for creating memories with friends, surf culture, and a love for the outdoors.
About Tilray Brands
As a prominent player in the global consumer goods sector, Tilray Brands, Inc. (NASDAQ: TLRY; TSX: TLRY) operates across various markets, including Canada, the U.S., Australia, and beyond. They aim to elevate moments of connection through their extensive range of lifestyle products, including craft beverages and wellness offerings.
About Faherty
Founded by twin brothers Alex and Mike Faherty, along with Alex’s wife, Kerry, Faherty is dedicated to crafting sustainable, higher-quality clothing that resonates with families. Their commitment to surf culture, social responsibility, and environmental sustainability sets them apart as a brand that truly cares about the community and the planet.
Frequently Asked Questions
What is the name of the new beer Montauk Brewing is launching?
The new beer is called The Après Surf Beer, a tropical version of their Surf Beer Golden Ale.
How is Montauk Brewing celebrating its 13th anniversary?
Montauk Brewing is celebrating by releasing a new limited-edition beer and holding a beach clean-up event in collaboration with the Surfrider Foundation.
Where can I buy the limited-edition beer?
The limited-edition beer will be available exclusively at the Montauk Brew Barn.
What type of apparel will be available through this collaboration?
The apparel will feature Faherty’s iconic styles adorned with the Montauk Brewing logo, available online.
Who are the founding members of Faherty?
The Faherty brand was co-founded by twin brothers Alex and Mike Faherty and Alex’s wife, Kerry Docherty.
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