LLYC Appoints New Creative Leaders to Transform U.S. Marketing

New Leadership Appointments at LLYC USA
LLYC, a global consulting firm specializing in Marketing and Corporate Affairs, has recently bolstered its creative team in the United States. The firm is excited to announce the appointments of Chris Bissonnette as U.S. Creative Lead, Paige Wirth as U.S. Marketing Solutions Lead, and Drake Evans as U.S. Creative Director. This trio of experienced professionals will collaborate to enhance LLYC’s marketing evolution in the U.S.
Meet the New U.S. Creative Lead
Chris Bissonnette joins LLYC as the U.S. Creative Lead, bringing with him over twenty years of extensive experience in design, advertising, and creative production. His background includes working with iconic brands like Toyota, Lexus, and Anheuser-Busch, showcasing his versatility across various sectors. Chris will spearhead the enhancement of LLYC's creative standards in the U.S., ensuring that the company continues to deliver innovative ideas that drive success for its clients.
Expanding Marketing Solutions Leadership
Paige Wirth steps into the role of U.S. Marketing Solutions Lead, where she will focus on expanding LLYC’s capabilities in market research and digital marketing. With a decade of experience leading successful multimillion-dollar campaigns, Paige is well-prepared to oversee the firm’s marketing strategy. Her previous role with the Michigan Economic Development Corporation has equipped her with the skills to guide brands and maximize their market impact.
Bringing Creative Vision as U.S. Creative Director
In addition to Chris and Paige, LLYC welcomes Drake Evans as the U.S. Creative Director. Drake will lead a team of talented designers and content creators in producing engaging and impactful content for LLYC’s clients. This new appointment is an essential part of LLYC’s strategy to strengthen its advertising presence in the American market and elevate the firm's creative output.
A Strong Collaborative Effort
Chris, Paige, and Drake will collaborate closely with Mauricio Guerrero, the Americas Chief Creative Officer, and Federico Isuani, the Americas Marketing Solutions General Director. This teamwork will be pivotal in driving LLYC’s innovative marketing strategies, ultimately delivering outstanding results for their clients and enhancing the firm's reputation within the industry.
LLYC’s Commitment to Growth in the U.S. Market
“We are thrilled to welcome Chris to our team,” shared Mauricio Guerrero. “His experience and enthusiasm will be instrumental in realizing our vision for a world-class creative output.” This sentiment is echoed by Federico Isuani, who emphasizes that these strategic appointments align perfectly with LLYC's broader vision of evolving its marketing solutions to meet the diverse needs of clients across various sectors.
About LLYC
Founded over two decades ago, LLYC (BME:LLYC) has established itself as a prominent player in the consulting space, specializing in Corporate Affairs and Marketing. The firm prides itself on its ability to foster creativity and innovation, helping clients protect and enhance their brand value. With operations across multiple regions, LLYC continues to thrive, achieving operating revenues that surpassed 83.1 million euros recently. The firm has garnered accolades, including being named the Top Communications Consultant in Europe and being recognized among the largest communications companies globally.
Press Contact:Lauren Pulte
lauren.pulte@llyc.global
248.885.2607
llyc.global
Frequently Asked Questions
What is LLYC?
LLYC is a global Corporate Affairs and Marketing consulting firm known for its innovative solutions and marketing strategies.
Who are the new leaders at LLYC?
The new leaders appointed at LLYC include Chris Bissonnette as U.S. Creative Lead, Paige Wirth as U.S. Marketing Solutions Lead, and Drake Evans as U.S. Creative Director.
What are the responsibilities of Chris Bissonnette?
Chris Bissonnette will lead LLYC's creative direction in the U.S., focusing on enhancing the creative standards and delivering innovative ideas for clients.
How does Paige Wirth contribute to LLYC?
Paige Wirth will expand LLYC’s marketing services and oversee the strategic implementation of the firm’s marketing strategies.
What is LLYC’s market presence?
LLYC has a strong presence in the United States and beyond, with multiple offices in major cities and a broad client base spanning various industries.
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