Leadership Changes at Harvia: A New Chapter Begins

Significant Changes in Harvia's Management Structure
Harvia Plc has recently announced a notable shift in its leadership team. Jennifer Thayer, who has played a pivotal role in the company's growth in North America as the Head of Region and President of Harvia US Inc, has decided to resign. Her departure marks the end of an impactful chapter for the company in the North American market.
Jennifer Thayer Announces Resignation
Jennifer Thayer's decision to step down is due to her acceptance of an opportunity elsewhere. She has been a fundamental asset to Harvia, driving the firm’s expansion and success in the sauna market within the region. Until her last day on May 30, 2025, she will continue to fulfill her responsibilities, ensuring a smooth transition for her successor.
Nick Larrick Steps Up as Interim Leader
As Jennifer Thayer departs, Nick Larrick, the Vice President of Operations at Harvia North America, has been appointed as the Interim Head of Region for North America. With over 25 years of experience in the sauna industry, Larrick brings a wealth of knowledge and expertise to the role. His experience includes significant contributions at ThermaSol, a Texas-based company acquired by Harvia in 2024. Larrick's familiarity with the North American market is expected to help guide Harvia during this transitional phase.
Looking Ahead: Recruitment for New Leadership
In light of this transition, Harvia is set to initiate the recruitment process for a new Head of Region in North America immediately. The company is eager to find a leader who can continue to develop its influence and market presence in the region, ensuring ongoing success and alignment with Harvia’s strategic objectives.
Words of Gratitude from Harvia's CEO
Matias Järnefelt, the CEO of Harvia Plc, expressed gratitude for Jennifer Thayer’s contributions to the company. He acknowledged her instrumental role in shaping Harvia's North American operations and wished her the best in her future endeavors. This sentiment reflects the culture of support and appreciation that defines Harvia's corporate ethos.
About Harvia Plc
Harvia Plc is recognized as one of the leading companies in the global sauna market, renowned for its commitment to high-quality products and services. The company boasts a diverse portfolio, catering to both private and professional customers around the world. Harvia's products are celebrated for their reliability and excellence, making them a staple in sauna culture.
Company Performance Overview
Harvia reported impressive revenue figures totaling EUR 175.2 million in 2024, showcasing its robust performance and strong market position. The organization employs around 700 professionals across various markets, including Finland, the United States, and several countries across Europe and Asia. This diverse workforce supports Harvia's expansive product lines and dedication to customer satisfaction.
With its headquarters situated in Muurame, Finland, Harvia is strategically positioned next to its primary manufacturing facility, which is known for being at the forefront of sauna production. This advantageous location further enhances Harvia's capability to meet the demands of the international sauna market.
Frequently Asked Questions
What prompted Jennifer Thayer's resignation from Harvia?
Jennifer Thayer has accepted a new opportunity elsewhere, leading to her decision to resign from her role at Harvia.
Who will replace Jennifer Thayer as Head of Region, North America?
Nick Larrick, currently the Vice President of Operations at Harvia North America, has been appointed as the Interim Head of Region.
What is Nick Larrick's experience in the sauna industry?
Nick Larrick brings 25 years of industry experience, including his significant role in ThermaSol, which was acquired by Harvia in 2024.
When will Harvia begin the search for a new Head of Region?
The recruitment process for a new Head of Region, North America, will commence immediately after Jennifer Thayer's departure.
How is Harvia positioned in the global sauna market?
Harvia is one of the leading companies in the global sauna market, recognized for its extensive product portfolio and strong revenue performance.
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