Kroger's Private Selection: A Celebration of 25 Years of Flavors

Celebrate 25 Years of Private Selection
Kroger, known as America's grocer, proudly acknowledges a significant milestone in its journey with the Private Selection brand. After 25 wonderful years, this signature line has become a trusted companion for customers looking for quality and uniqueness in their groceries.
Marking a Milestone in Quality
Ann Reed, the group vice president of Our Brands, emphasizes that celebrating 25 years of Private Selection reflects the exceptional quality and value it brings to families. This brand is synonymous with gourmet flavor and thoughtful innovation, enhancing everyday moments and special occasions alike. Over the years, Private Selection has transformed ordinary meals into extraordinary dining experiences.
Innovative and Elegant Offerings
With a remarkable collection of over 3,600 unique products alongside seasonal specialties, the Private Selection line continues to captivate customers' palates. Recently, several exciting new products were introduced. These include:
Crisp and Bright Refreshments
- Private Selection Mini Seedless Cucumbers: These cucumbers are not just crunchy but also add vibrant freshness to snacks and salads.
- Private Selection Peanut Butter Cups: An irresistible treat featuring smooth, creamy peanut butter enveloped in premium chocolate, perfect for when you need a bit of indulgence.
- Private Selection Fire Roasted Poblano Ranch Salad Dressing: Expect a burst of flavor with buttermilk and roasted poblano chiles.
- Private Selection Premium Skillet Penne Primavera & Chicken: This is a chef-inspired dish that brings the restaurant experience home with its rich flavors and colorful veggies.
- Private Selection Spicy Maple Bourbon Pickles Chips: Boldly crafted to enhance charcuterie boards, these flavorful chips combine heat and sweetness.
- Private Selection Grab & Go American Sandwich Combo: A delicious pairing of Black Forest ham and honey turkey, all ready for a quick meal.
A Celebration Like No Other
In honor of its 25th anniversary, Kroger is offering customers 4X Fuel Points on all Private Selection purchases. This promotion invites shoppers to explore the exceptional tastes of the brand while also enjoying savings at the gas station. The offer is valid until early November, and customers can easily clip the applicable digital coupon or use a physical coupon in stores.
Festive In-Store Experiences
As part of the celebration, select Kroger Family of Stores will host tasting events from October 11-19. Customers can sample some of the most popular products, including their beloved layered bar cakes, which have become favorites over the years.
Why Private Selection Stands Out
From longstanding classics to innovative newcomers, each product in the Private Selection line holds a unique place in the heart of both customers and associates alike. These offerings continue to elevate meals and transform ordinary grocery trips into inspiring culinary adventures.
More Customer Favorites
- Private Selection Croissant Loaf Bread: A delightful bread that merges flakiness with a rich buttery taste.
- Private Selection Salad Kits: Perfectly curated kits make salads easy and enjoyable for every meal.
- Private Selection Amaretto Cherry Cordial Ice Cream: A treat designed to evoke indulgence and pleasure.
- Private Selection Macarons: These delicate French pastries offer a bit of luxury in every bite.
- Private Selection Dark Chocolate & Sea Salt Caramel Truffles: A sweet indulgence that balances richness with a hint of saltiness.
- Private Selection Cheesecake: A creamy dessert that rounds off any meal on a high note.
About Kroger
The Kroger Co. (NYSE: KR) is dedicated to serving communities with quality products at fair prices. With over 400,000 associates, Kroger caters to more than 11 million customers daily. Committed to food inspiration and creating sustainable communities, the company continues to innovate and uplift, ensuring all families can access delicious meals without compromise on quality or budget.
Frequently Asked Questions
What is the significance of Private Selection's 25th anniversary?
This anniversary marks 25 years of Kroger's commitment to quality, innovation, and enhancing customer meals through the Private Selection brand.
How is Kroger celebrating this milestone?
The celebration features 4X Fuel Points on Private Selection purchases and special tasting events at select stores.
What types of products does Private Selection offer?
Private Selection includes a diverse range of items, from fresh vegetables and snacks to gourmet desserts and sauces.
How can customers participate in the 4X Fuel Points promotion?
Customers can clip a digital coupon at Kroger's website or pick up a paper coupon in-store to take advantage of this offer.
Where can I find more information about Kroger and its products?
More details about Kroger and its extensive range of products can be found on their official website and news portal.
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