Jud Valeski Appointed CTO to Drive Innovation at Sovrn
Sovrn Welcomes Jud Valeski as Chief Technology Officer
A seasoned technology leader has joined Sovrn to advance their data-driven solutions. Jud Valeski will assume the role of Chief Technology Officer, focusing on enhancing the company's engineering and technology capabilities.
Valeski's Leadership Background
Valeski's extensive background includes achievements at Honey Science Corporation, where he played a vital role in overseeing a significant acquisition by PayPal. His previous experience includes serving as CTO and Co-Founder of Gnip, a prominent social media API aggregation company acquired by Twitter.
The Role of Data in Evolving Technology
As the CEO, Walter Knapp, noted, "Data and technology are evolving quickly, changing what it means to be a creator or platform." Valeski's leadership will facilitate the adaptation needed for AI's integration into advertising and commerce, essential to the company's growth strategy.
Creating a Unified Technology Stack
In his new position, Valeski is committed to scaling Sovrn's technology infrastructure to support privacy-focused solutions. His enthusiasm for technology shines through as he mentions the unique datasets Sovrn has gathered, which enable linkage between consumer attention, identity, and purchasing behavior.
Recent Innovations at Sovrn
The appointment comes as Sovrn has recently launched innovative products. The Signal Vitals programmatic dashboard is designed for optimizing publisher ad inventory, a first in the industry. Additionally, Commerce Audiences has been introduced to better connect advertisers with in-market consumers.
Valeski's Vision for the Future
Valeski is optimistic about the directions Sovrn is heading and sees immense potential in the company’s strategic datasets. He emphasizes that his focus will be to ensure the technology continues to foster robust AI-accelerated advertising and commerce.
About Sovrn
Sovrn is dedicated to empowering online publishers and creators through innovative technology, helping them to grow their businesses sustainably. With headquarters located in Boulder, Colorado, alongside offices in New York and London, Sovrn provides comprehensive solutions that reach millions of consumers daily.
The company is noted for its transparency initiatives and commitment to combating fraud in the digital advertising landscape. Its products are deployed across more than 80,000 online channels, illustrating its position as a leader in online publisher technology.
Frequently Asked Questions
Who is Jud Valeski?
Jud Valeski is the newly appointed Chief Technology Officer at Sovrn, bringing extensive experience from various high-tech companies.
What will Valeski's role involve?
As CTO, Valeski will oversee Sovrn's engineering and technology capabilities, focusing on scaling their tech infrastructure to support innovative solutions.
What recent innovations has Sovrn launched?
Sovrn recently introduced Signal Vitals for ad inventory optimization and Commerce Audiences for targeting in-market shoppers.
Where is Sovrn headquartered?
Sovrn's headquarters are located in Boulder, Colorado, with additional offices in New York and London.
What is Sovrn's mission?
Sovrn strives to provide online publishers and creators with the tools they need to understand, operate, and grow their businesses effectively.
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