JDE Peet’s Strategic Buyback Update Reflects Growth Plans

Author: Evelyn Baker Updated: 07-21-2025 08:05 AM

JDE Peet’s Share Buyback Update

In a recent update, JDE Peet’s (EURONEXT: JDEP), the top player in the coffee industry, has made noteworthy progress in its share buyback program. The company reported the repurchase of 190,991 shares between July 14 and July 18, contributing to its ongoing strategy to enhance shareholder value.

Details of the Buyback Program

The shares were purchased at an average price of EUR 24.08 each, accounting for a total expenditure of EUR 4.6 million. This repurchase is part of a broader initiative — a EUR 250 million share buyback program that JDE Peet’s originally announced earlier this year. This program underscores the company's commitment to maintaining investor confidence and demonstrates its strong financial position.

Total Shares Repurchased

Accumulating momentum, JDE Peet’s has now repurchased a total of 4,473,320 ordinary shares, translating to an impressive total investment of EUR 88.0 million. Such moves are seen as strategic investments designed to optimize shareholder value and reinforce the company's market standing.

Growth and Expansion

As the world's leading coffee enterprise, JDE Peet's keeps expanding its footprint globally, serving an astounding 4,400 cups of coffee per second in over 100 markets. The strength of its portfolio, which boasts renowned brands such as Peet’s, L’OR, and Douwe Egberts, positions the company favorably within a competitive industry.

Regulatory Compliance and Transparency

This announcement aligns with JDE Peet's commitment to transparency, complying with the EU Regulation 2016/1052 standards that guide share buyback programs. By reporting these buybacks, the company promptly informs the market and stakeholders about its operations and capital allocation strategies.

Investor Relations

For those interested in the business's financial health, JDE Peet’s engaged communication with investors remains a priority. Media inquiries can be directed to Khaled Rabbani, while Robin Jansen is available for investor and analyst communications. The company prioritizes keeping its stakeholders well-informed about developments and performance.

About JDE Peet's

Founded on a rich legacy in the coffee sector, JDE Peet’s continues to lead with innovation and quality. In 2024, the company reported total sales of EUR 8.8 billion, and its workforce of over 21,000 employees is dedicated to delivering exceptional coffee experiences. JDE Peet’s aims to provide a coffee product that resonates with every palate while enhancing the lives of coffee drinkers worldwide.

Frequently Asked Questions

What is the purpose of the share buyback program?

The share buyback program aims to enhance shareholder value and optimize capital by reducing the number of shares outstanding.

How many shares have been repurchased so far?

To date, JDE Peet's has repurchased a total of 4,473,320 shares under its buyback program.

What brands are included in JDE Peet’s portfolio?

Some brands in JDE Peet’s portfolio include Peet’s, L’OR, Jacobs, and Douwe Egberts.

Who can I contact for more information about JDE Peet's?

For media inquiries, please contact Khaled Rabbani, and for investor relations, Robin Jansen is the point of contact.

How does JDE Peet's comply with EU regulations concerning buybacks?

The company adheres to the EU Regulation 2016/1052 guidelines, ensuring transparency in its buyback processes.

About The Author

Greetings, I'm 32-year-old author and financial specialist Evelyn Baker. My introduction into the financial industry started with an economics degree and continued with a wealth of experience in wealth management and financial consulting. My great passion over the years has been assisting people and companies in making wise, well-informed decisions to reach their financial objectives.

My goal with writing is to simplify difficult financial ideas into understandable, doable guidance. My goal in writing many books and articles is to make personal finance understandable to everyone, irrespective of their experience or background. I want to give readers the information they need to take charge of their financial futures, from investing and retirement planning to budgeting and saving.

Along with my writing, I lead webinars and workshops where I provide doable advice and methods for achieving financial success. To reach a larger audience, I also frequently contribute to financial blogs and publications. My method is always to offer doable, real-world guidance that can actually improve people's lives.

Aside from my job, I like to cook, travel, and experience other cultures. I work hard to apply my belief in the value of a balanced life to my financial counsel. My goal in working is to encourage and enable people to succeed financially so they may lead the best lives possible.

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