Ipsos Expands Global Reach with BVA Family Acquisition
Ipsos Enters Negotiations for Strategic Acquisition
Ipsos is making headlines by entering exclusive negotiations to acquire The BVA Family
Known as one of the world's leading market research firms, Ipsos has recently announced a significant step to enhance its business portfolio. The upcoming acquisition of The BVA Family marks a strategic move as this prominent French group is recognized for its innovative approaches to market research, especially in sectors like packaging testing, customer experience, and government services.
A Closer Look at The BVA Family
With a workforce boasting over 900 employees globally, The BVA Family significantly operates not only in France but also in the UK and Italy. Its prominent brands such as BVA (France), Doxa (Italy), BDRC (UK), and PRS IN VIVO [a frontrunner in packaging testing] highlight its formidable presence in the market research space.
As Ipsos seeks to build upon its existing capabilities, the integration of The BVA Family will likely accelerate growth, offering Ipsos a richer resource pool and enhanced expertise across various fields including luxury goods and consumer behavior studies.
Statements from Leadership
Ben Page, the Chief Executive Officer of Ipsos, expressed optimism regarding this potential acquisition, stating: “This acquisition not only strengthens our presence in France but also opens doors for us in the UK's evolving marketplace and Italy's diverse consumer landscape. The expertise inherent in The BVA Family across various research domains is an exciting opportunity for growth.”
Further emphasizing the importance of this partnership, Gerard Lopez and Pascal Gaudin, Chairmen of The BVA Family, remarked: “Joining forces with Ipsos, a leader in the market research industry, will enable us to harness their international influence and robust capabilities, allowing us to deliver cutting-edge insights to our clientele.”
Transaction Considerations
While this acquisition promises significant advantages, it is important to note that it is contingent upon completing the standard regulatory consultations and obtaining necessary approvals, including consultations with employee representative bodies in France. This process is crucial to ensure a smooth transition and to meet the regulatory landscape's requirements pertaining to acquisitions.
About Ipsos
Founded in 1975 in France, Ipsos has become one of the leading companies in market research, commanding a presence in 90 different markets with nearly 20,000 employees worldwide. The company’s expertise lies in understanding and interpreting consumer behavior, employing innovative methodologies that provide valuable insights while ensuring quality data collection.
With its tagline, “Game Changers,” Ipsos stands committed to assisting its 5,000 clients in navigating the complexities of an ever-evolving market landscape. Their diverse business solutions utilize primary data through surveys, social media monitoring, and observational techniques, enabling Ipsos to remain at the forefront of market research and analytics.
Being listed on the Euronext Paris since July 1, 1999, Ipsos is part of the SBF 120 and Mid-60 indices while also being eligible for the Deferred Settlement Service (SRD). The company’s ISIN code is FR0000073298, while its stock can also be identified through Reuters ISOS.PA and Bloomberg IPS:FP.
For further inquiries, companies interested in connecting with Ipsos may reach them at:
35 rue du Val de Marne
75 628 Paris, Cedex 13 France
Tel. +33 1 41 98 90 00
Frequently Asked Questions
What does the acquisition of The BVA Family entail for Ipsos?
This acquisition aims to enhance Ipsos' market research capabilities while expanding its reach within the UK and Italy.
Who are the key figures in this acquisition?
Key figures include Ben Page, CEO of Ipsos, and Gerard Lopez and Pascal Gaudin, Chairmen of The BVA Family.
Why is the acquisition under negotiation?
The negotiation phase allows for due diligence, regulatory approvals, and consultations with employee representatives to ensure a smooth transition.
What does The BVA Family specialize in?
The BVA Family specializes in various areas, including packaging testing, customer experience, and research methodologies across consumer goods and luxury sectors.
When was Ipsos founded, and how large is its presence?
Founded in 1975, Ipsos operates in 90 markets globally and employs nearly 20,000 staff, solidifying its status as a market leader in research.
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