Hisense Takes VAR Technology to New Heights at FIFA Club World Cup

Innovative Display Technology for the FIFA Club World Cup

Hisense, a leading global brand in consumer electronics and home appliances, continues to set the standard for display technology in the sports world. During the FIFA Club World Cup, Hisense's advanced display screens will play a crucial role in the Video Assistant Referee (VAR) room. These screens deliver stunning clarity, allowing referees to make precise decisions based on high-resolution visuals.

Unmatched Performance for VAR Systems

The requirements for VAR systems are incredibly demanding. These systems require displays that can produce ultra-high resolution, ensure color accuracy, and respond in real-time. Hisense's top-tier screen technology meets these rigorous standards, providing referees with a clear view of every match event, ensuring that all aspects of the game are captured with phenomenal fidelity.

A New Era of Branding in Football

This FIFA Club World Cup event is particularly significant as it marks the first occasion FIFA has granted exclusive VAR screen branding rights to a partner. This development represents Hisense's increasing recognition as a reliable supplier of professional display solutions for elite sporting events, dwarfing traditional boundaries in sports sponsorship.

Dynamic Engagement in Stadiums

Hisense's commitment to enhancing sports viewing doesn’t stop at the VAR room. Fans will notice Hisense branding displayed prominently within the stadium through vibrant LED perimeter boards and gigantic jumbotrons. These showcases feature compelling slogans like "HISENSE 100 TV" and "GLOBAL No.1," representing Hisense's dedication to delivering cutting-edge technology to football lovers around the globe.

World-Class Innovations

By promoting their flagship innovations, including 100-inch TVs and advanced RGB-MiniLED displays, Hisense is solidifying its position as a technological leader. The captivating messages displayed throughout the arena enhance the excitement of the live game experience, making fans feel more connected to the action.

Transforming the Way We Watch Sports

As global audiences tune into the thrilling action of the FIFA Club World Cup, Hisense stands at the forefront, dedicated to revolutionizing the viewing experience both at the stadium and in homes worldwide. With innovations that put viewers in the heart of the action, Hisense truly empowers football fans to Own the Moment.

About Hisense

Founded in 1969, Hisense has grown into a recognized leader in home appliances and consumer electronics. With operations spanning over 160 countries, the company specializes in high-quality multimedia products, efficient home appliances, and intelligent IT solutions. As reported, Hisense ranks No. 2 globally in total TV volume shipments from 2022 to 2024 and maintains the No. 1 position in the 100-inch and larger TV segment for early 2023. As the inaugural official partner of the FIFA Club World Cup, Hisense is dedicated to connecting with audiences via sports partnerships.

Frequently Asked Questions

What is the significance of Hisense's screens in the VAR room?

This allows referees to make informed decisions based on superior quality visuals, essential for accurate game officiating.

How does Hisense contribute to the fan experience during the FIFA Club World Cup?

Hisense enhances the stadium atmosphere with vibrant branding and high-quality visual displays, making the experience memorable for fans.

What are the benefits of Hisense's display technology for sports?

Hisense's display technology provides ultra-high resolution, precise color accuracy, and fast responsiveness, critical for analyzing game footage.

When was Hisense founded?

Hisense was founded in 1969, and has since evolved into a leader in consumer electronics and appliances.

How does Hisense rank in the global TV market?

Hisense ranks No. 2 in total TV shipments worldwide and No. 1 in the 100-inch and larger TV market according to recent reports.

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