Grocery Outlet Welcomes Jason Potter as New CEO to Drive Growth

Leadership Transition at Grocery Outlet Holding Corp.

Grocery Outlet Holding Corp. (NASDAQ: GO) is excited to announce the appointment of Jason Potter as its new President and Chief Executive Officer. This leadership transition is set to take effect soon, and Mr. Potter has an impressive track record that aligns perfectly with Grocery Outlet's goals.

Introducing Jason Potter: An Experienced Leader

Jason Potter comes to Grocery Outlet with over 30 years in the grocery retail sector, where he has consistently demonstrated his capability to drive significant growth. His previous role as CEO of The Fresh Market showcased his expertise in nurturing customer relationships and enhancing operational effectiveness. During his tenure there, he was instrumental in transforming the company’s performance and customer engagement, which ultimately led to remarkable earnings growth.

Career Highlights and Contributions

Before his successful stint at The Fresh Market, Mr. Potter spent 26 years with Sobeys, Inc., gaining hands-on experience in various managerial capacities. His extensive background there included overseeing more than 1,500 stores and generating impressive revenues exceeding $12 billion. His leadership style and strategic vision played a crucial role in his earlier accomplishments, and he plans to bring the same energy to Grocery Outlet.

Excitement for the Future

Mr. Potter expressed his enthusiasm about taking on this new role at Grocery Outlet. He stated, “I could not be more excited to join Grocery Outlet. With a mission centered on saving people money while offering a unique shopping experience, the company stands out in the grocery sector.” He believes that the combination of national buying power and local independent operators creates a unique marketplace that is ripe for growth.

Building on a Solid Foundation

He will succeed Eric J. Lindberg, Jr., who has been instrumental as an Interim President and CEO since late last year. Mr. Lindberg will continue to support Grocery Outlet in his capacity as Chairman of the Board and will work closely with Mr. Potter during this transition period to ensure a smooth handover.

Grocery Outlet's Unique Retail Model

Grocery Outlet is known for being a high-growth, extreme value retailer, focusing on quality, name-brand products. The company operates more than 520 stores across various states, primarily through a network of independently operated outlets. This structure not only allows for localized operations but also facilitates a unique customer experience that drives loyalty and satisfaction.

Commitment to Quality and Value

The company’s commitment to offering high-quality products at unbeatable prices has positioned it well in the competitive grocery landscape. As Mr. Potter takes the helm, the focus on innovation and growth will likely intensify, with plans to enhance customer experience and expand Grocery Outlet's footprint in the market.

Contact Information for Interested Parties

For investor relations, Christine Chen is the primary contact and can be reached at (510) 877-3192 or via email at cchen@cfgo.com. For media inquiries, Layla Kasha is available at (510) 379-2176, and can be contacted at lkasha@cfgo.com. This openness to communication reflects Grocery Outlet’s commitment to transparency as they move forward with their new leadership.

Frequently Asked Questions

Who is the new CEO of Grocery Outlet?

Jason Potter has been appointed as the new President and Chief Executive Officer of Grocery Outlet Holding Corp.

What experience does Jason Potter bring to Grocery Outlet?

With over 30 years in the grocery industry, Jason Potter has a successful history of leading grocery retailers, focusing on growth and customer engagement.

What changes can we expect at Grocery Outlet with the new CEO?

Under Jason Potter's leadership, we can anticipate a stronger focus on innovation, enhancing customer experiences, and strategic growth initiatives.

How does Grocery Outlet operate?

Grocery Outlet operates through a network of independently owned stores while providing customers with high-quality, name-brand products at competitive prices.

Where can I find more information about Grocery Outlet?

For detailed insights and updates, you can contact their investor relations or media contacts provided in this announcement.

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