Gold Coast Health Plan Elevates Dr. Cruz to Chief Medical Officer

Gold Coast Health Plan Appoints Dr. James Cruz as CMO
Gold Coast Health Plan (GCHP) is thrilled to announce the permanent appointment of Dr. James Cruz as its Chief Medical Officer (CMO). Dr. Cruz is a seasoned family physician and a respected leader in health care administration, bringing significant experience in enhancing health equity and community health initiatives.
Dr. Cruz's Vision for Health Equity
Dr. Cruz has a profound commitment to serving low-income and vulnerable populations. He has dedicated his career to championing health education and transforming health care systems. Dr. Felix Nuñez, GCHP's Chief Executive Officer, expressed his confidence in Dr. Cruz's ability to navigate GCHP towards its next phase, emphasizing the need for innovative strategies to connect members with quality care.
Experience and Leadership in Health Care
Before stepping into the role of CMO, Dr. Cruz joined GCHP in 2023 as the Senior Medical Director, where he emphasized the provision of high-quality care through an integrated care network. His involvement as acting CMO since mid-2024 reflects his expertise in managing comprehensive health strategies and initiatives.
Commitment to the Community
Dr. Cruz articulated his dedication to ensuring each member of the community has access to compassionate care. He believes that equitable health care is a right for everyone, regardless of their background. He looks forward to continuing this mission as GCHP's CMO.
Prior Roles and Contributions
Dr. Cruz's rich history in health care includes previous roles as CMO at Blue Shield of California Promise Health Plan and Molina Healthcare of California, where he oversaw critical clinical programs. His work there included managing care initiatives and leading important health programs aimed at reducing health disparities in California.
Veteran and Advocate
A veteran of the U.S. Navy, Dr. Cruz is also a strong advocate for medical education and serves as President of Latinx Physicians of California. His dedication extends beyond his medical career as he actively engages in community health advocacy.
A Bright Future for GCHP
Gold Coast Health Plan, founded in 2011, serves about 245,000 Medi-Cal members. The organization prides itself on providing high-quality health care and addressing the needs of the local community, including a significant number of children and senior citizens. With Dr. Cruz at the helm of the health care team, GCHP is poised to enhance its mission further. Dr. Cruz's leadership promises to bring innovative solutions and a heartfelt commitment to the health of those in Ventura County.
Frequently Asked Questions
Who is the new Chief Medical Officer of Gold Coast Health Plan?
Dr. James Cruz has been appointed as the Chief Medical Officer.
What previous experience does Dr. Cruz have?
Dr. Cruz has extensive experience leading clinical teams and managing health care programs, including roles at Blue Shield of California and Molina Healthcare.
What is the mission of Gold Coast Health Plan?
Gold Coast Health Plan aims to provide high-quality care and advance health equity for its members.
How does Dr. Cruz plan to impact community health?
Dr. Cruz aims to foster connections between members and care, focusing on health quality and equity.
What is the size of the population served by Gold Coast Health Plan?
Gold Coast Health Plan serves approximately 245,000 Medi-Cal members in the local community.
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