Getty Images Joins Major League Soccer as Official Partner
Getty Images and Major League Soccer Partnership Announcement
In an exciting development for soccer enthusiasts, Getty Images has officially become the designated photography partner for Major League Soccer (MLS). This partnership marks a significant milestone as both entities aim to enhance the visual storytelling of soccer across North America.
Role of Getty Images as the Official Photography Partner
As the official partner, Getty Images will take on the responsibility of editing, distributing, and licensing photos that capture the essence of MLS matches and events. Whether it's the thrills of regular season games or the intense atmosphere of the MLS Cup Playoffs presented by Audi, fans can expect unparalleled imagery that will be available through the Getty Images platform.
Commitment to Quality in Coverage
Michael Heiman, Vice President of Global Sport at Getty Images, expressed pride in this collaboration, emphasizing the importance of delivering captivating sports content to the media, licensing partners, and fans. This multi-year exclusive arrangement not only showcases Getty's commitment to high-quality service but also reinforces their reputation built over 30 years in the industry.
Expanding Soccer Portfolio
The addition of MLS to Getty Images' roster is a strategic move to broaden its soccer portfolio in North America. Following their recent partnership with the National Women’s Soccer League, Getty is poised to provide an extensive array of soccer imagery that captures iconic moments for the global fanbase.
MLS Growth and Exciting Future
The Major League Soccer continues to set records in attendance, merchandise sales, and social media engagement. With the league celebrating its 30th year, the atmosphere is electric, especially with the debut of San Diego FC as the league's newest club. This growth signifies how the sport has captured hearts across the continent.
Capturing Passion and Excitement
Rachel Hoagland, MLS SVP of Consumer Products, highlighted the exhilarating phase that North American soccer is currently experiencing. The partnership with Getty Images will be instrumental in documenting the thrilling moments that unfold in MLS matches, bringing fans closer to the action and the community that supports their teams.
Decades of Sports Coverage
With three decades of experience, Getty Images has established itself as a leader in sports photography, partnering with over 125 premier sports organizations and leagues worldwide. Their comprehensive coverage encapsulates more than 50,000 sports events annually, showcasing a diverse range of athletic competitions from around the globe.
For media inquiries related to this partnership, the contacts for MLS and Getty Images are as follows:
Major League Soccer
Peter O’Brien
Email: Peter.OBrien@mlssoccer.com
Getty Images
Jenna Attardi
Email: Jenna.Attardi@gettyimages.com
Frequently Asked Questions
What is the nature of the partnership between Getty Images and MLS?
Getty Images is the official photography partner, handling editing, distribution, and licensing of MLS imagery.
What events will Getty Images cover?
Getty will provide coverage for all MLS matches, including regular season games and playoffs.
How long is the partnership expected to last?
This is a multi-year exclusive partnership aimed at enhancing sports content delivery.
Why is this partnership significant for soccer in North America?
It highlights the growth of soccer in the region and aims to provide higher quality visual content to fans.
How can fans access the imagery captured by Getty Images?
All MLS imagery will be available through the Getty Images platform, providing easy access for media and fans alike.
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