EPWK Expands Globally, Aiming for Creative Market Leadership
EPWK Launches International Platform for Creative Services
EPWK (NASDAQ: EPWK), the pioneering Chinese AI-driven creative services platform, is excited to unveil its international website, marking a significant milestone in its journey toward global expansion. CEO and founder Huang Guohua envisions this platform as a central point for creative resource management, effectively acting as a 'global router for creative talent.'
A Journey from Domestic Success to Global Ambitions
Since its inception in 2011 by Huang Guohua, a former journalist and serial entrepreneur, EPWK has transformed into one of China's leading digital creative marketplaces. To date, the platform has catered to over 8.7 million buyers and 16.9 million sellers, successfully completing more than 4.6 million projects, generating a total Gross Merchandise Value (GMV) that surpasses $1.67 billion. With the recent launch of an English-language version, EPWK is working tirelessly to connect businesses with creative professionals, bridging gaps created by distance.
Huang underscores the company’s mission, stating, 'Whether located in a remote area or a bustling city, we aim to ensure that users can easily discover the right talent or project through EPWK.'
Integrating AI for Enhanced Functionality
At the heart of EPWK's global strategy lies advanced technology. Earlier this year, the company incorporated DeepSeek's sophisticated large language model to create an AI-powered assistant. This innovative assistant is designed to enhance user experience by helping employers refine project briefs, produce templates, and automatically align tasks with appropriate providers.
The platform also introduces additional smarts, such as a tailored task recommendation system, a dynamic pricing assistant, and robust backend protections like escrow services, trust scoring, and copyright measures. All these advancements strive to boost transaction efficiency while minimizing friction in hiring processes.
Global Vision and Strategic Focus
Initially, EPWK's international platform targets major markets in North America, Europe, and Southeast Asia, with multilingual capabilities expected in future updates. Huang emphasizes that expanding internationally serves dual purposes: providing Chinese freelancers access to global markets and offering international companies a vetted pool of creative talent, essential for enhancing design and marketing efforts as Chinese brands gain traction abroad.
'The creative industry is undergoing a transformation towards globalization and remote work. Our goal is to be the foundational layer facilitating this transition,' remarked Huang. He acknowledges the numerous challenges, including cultural differences, time zone disparities, regulatory hurdles, and intense global competition. Nonetheless, Huang remains positive, viewing these as challenges that, when addressed, will elevate EPWK as a frontrunner.
Long-Term Aspirations for Success
EPWK envisions becoming a globally renowned internet platform with a market capitalization exceeding $10 billion. As of the current year, the platform's GMV stands at an impressive $350 million, with over 25.6 million registered users. This ambitious company maintains its commitment to investing in artificial intelligence, data capabilities, and international services, all while striving to standardize creative project delivery on a global scale. Notably, EPWK has played a pivotal role in establishing China's first group standards for platforms facilitating creative knowledge sharing.
As Huang succinctly puts it, 'The initial public offering was merely the beginning. The true narrative revolves around how we can scale talent, creativity, and trust across borders.'
Frequently Asked Questions
What is EPWK’s main goal with its new international platform?
EPWK aims to connect worldwide creative professionals and businesses, facilitating the sharing of talent and projects across borders.
How many projects has EPWK completed since its establishment?
EPWK has successfully completed over 4.6 million projects thus far.
What advanced technology does EPWK use to enhance user experience?
The platform has integrated an AI-powered assistant based on DeepSeek's large language model, enhancing project management and hiring processes.
Which regions is EPWK focusing on for global expansion?
EPWK is initially targeting North America, Europe, and Southeast Asia for its international site.
What are EPWK's long-term aspirations?
The company seeks to become a globally recognized internet platform with a market cap over $10 billion and to standardize creative work delivery internationally.
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