Engaging Teens: Drive2Life PSA Contest Promotes Road Safety

National Road Safety Foundation's Drive2Life Contest

The National Road Safety Foundation (NRSF) is excited to announce the launch of its annual Drive2Life PSA Contest. This initiative invites creative teens nationwide to come up with innovative ideas for a public service announcement focused on the vital theme of safely sharing the road. Participants will have the chance to highlight the importance of coexistence among different types of road users, including vehicles, bicycles, scooters, and pedestrians, thereby promoting awareness and responsibility.

Exciting Prizes for Young Creatives

This year, the stakes are higher than ever. One lucky winner will receive a hefty $2,000 cash prize and the opportunity for an expenses-paid trip to collaborate with an Emmy Award-winning producer in New York. Together, they will transform the winning concept into a professional TV ad that will broadcast on over 170 television stations, offering immense exposure during the Global Youth Traffic Safety Month.

Runners-Up and Teacher Incentives

Moreover, the contest recognizes outstanding efforts from runners-up, each of whom will earn $500. Additionally, the teachers guiding the winning and runner-up students will receive $100 gift cards, highlighting the importance of mentorship and support in the educational process.

Teamwork with Educational Organizations

NRSF is once again partnering with the American Driver & Traffic Safety Education Association (ADTSEA) to enhance the educational aspect of the contest. A comprehensive program will be available for teachers, enabling easy integration of road safety themes into lessons across various subjects, including language arts and health education. This initiative aims to encourage schools to actively engage in discussions around road safety.

How to Submit Entries

The contest officially opens for submissions on January 20. Participants are required to submit their entries by March 21. A judging panel of NRSF staff and a select group of esteemed driver education teachers from ADTSEA will evaluate the submissions based on creativity and relevance to the road safety theme.

Impact of Youth Perspectives

Michelle Anderson from the NRSF shared her enthusiasm for the competition, stating, "We believe that young voices can influence positive changes on our roads. Their creative messages about sharing the road with various users could have a significant impact on traffic safety and awareness. This contest empowers them to express those ideas through video."

Accessing Information for Participation

To facilitate participation, comprehensive information about the contest, including entry forms, details about prizes, and last year’s winning video, is available online. The website also features free educational resources that parents and teachers can utilize to promote discussions on road safety with their teens.

About the National Road Safety Foundation (NRSF)

The National Road Safety Foundation has dedicated over 60 years to enhancing driver safety education through impactful programs aimed at preventing accidents. This non-profit organization provides resources free of charge to educators, law enforcement, and youth organizations. Their initiatives tackle various important topics such as distracted driving and impaired driving, nurturing a culture of safety and awareness on the roads.

Frequently Asked Questions

What is the Drive2Life PSA Contest?

The Drive2Life PSA Contest invites teens to create ideas for a public service announcement about safe road sharing, with exciting prizes and opportunities for the winner.

What are the prizes for winners and runners-up?

The contest awards a $2,000 prize to the winner, while runners-up receive $500 each, and their teachers also receive gift cards.

When is the contest open for entries?

The contest opens for entries on January 20 and closes on March 21.

How will the entries be judged?

Entries will be evaluated by NRSF staff and a panel of driver education teachers based on creativity and the significance of the road safety message.

Where can I find more information about the contest?

More details, entry forms, and educational resources are available on the National Road Safety Foundation's website.

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