Empowering Young Entrepreneurs: SM's Vision for the Future
Empowering the Future of Entrepreneurship
SM is at the forefront of nurturing the next generation of entrepreneurs by creating an inclusive supply chain network that directly supports over 100,000 micro, small, and medium enterprises (MSMEs). This vibrant community primarily consists of young visionaries, including Gen Zs aged 13 to 28 and Millennials aged 29 to 44, who are eager to carve their niches in the business world.
Fostering Growth Through Opportunity
Recognizing the potential within this demographic, SM provides an essential platform for these emerging entrepreneurs. By offering a marketplace for their products, marketing support, and access to finances, SM plays a crucial role in facilitating the growth of these ambitious young leaders.
Launchpad for Dreams
Approximately 70% of the tenants in SM Supermalls are MSMEs, showcasing the group's commitment to supporting small businesses. Mr. Joaquin L. San Agustin, Executive Vice President for Marketing at SM Supermalls, emphasizes the increasing participation of Gen Z and Millennial entrepreneurs in their programs. He noted, "These young, up-and-coming business owners engage with our fairs and leasing spaces, thus embracing the invaluable experience of direct customer interaction. SM is dedicated to being the launchpad and marketplace for their dreams."
Creating Unique Experiences
Aspiring entrepreneurs often leverage SM Supermalls' MSME application portal or participate in pop-up markets such as the Viyline MSME Caravan, Artisan, Souk Fair, and Art Market. These initiatives allow them to showcase their creativity and entrepreneurial spirit. Mr. San Agustin adds, "Working with these young individuals is refreshing. Their energy and innovation enliven our malls, transforming booths into immersive experiences and side hustles into established businesses."
Advocacy for Small Businesses
SM's advocacy for small businesses is further exemplified through Kultura, a retail brand within the SM group. This platform has been a dream opportunity for budding entrepreneurs like Hannah Garcia, the founder of Pamanna Jewelry. Hannah utilized her early exposure to retail and craftsmanship to turn a passion project into a thriving business at 28.
Kultura collaborates with around 15 to 20 Gen Z and Millennial partner-suppliers, sharing a common trait of courage to embark on their entrepreneurial journeys. Senior Assistant Vice President for Operations at Kultura, Sheila Tan, remarks, "We evaluate our suppliers based on their market understanding, product development capabilities, and alignment with our values, ensuring a cooperative growth trajectory with Kultura."
About SM Investments Corporation
SM Investments Corporation stands as a key player in the Philippines, investing in diverse market-leading sectors such as retail, banking, and property. The company is keen on capturing growth opportunities in the evolving Philippine economy.
Within the realm of retail, SM boasts the largest and most diversified operations in the country, transversing grocery stores, department stores, and specialty retail outlets. Its property division, SM Prime Holdings, Inc., is recognized as the leading integrated property developer in the Philippines, with interests spanning malls, residential areas, offices, hotels, convention centers, and tourism-related developments. In banking, SM holds significant stakes in BDO Unibank, Inc., the nation’s largest bank, and China Banking Corporation, the fourth largest private bank.
Frequently Asked Questions
How does SM support young entrepreneurs?
SM provides various platforms and resources, including marketplaces and financial access, to nurture emerging entrepreneurs.
Who are the primary beneficiaries of SM's programs?
Young entrepreneurs, particularly those from Gen Z and Millennial demographics, benefit the most from SM's support programs.
What initiatives does SM Supermalls offer for MSMEs?
SM Supermalls facilitates programs like pop-up markets, fairs, and an MSME application portal to help small businesses.
Can you give an example of an entrepreneur supported by SM?
Hannah Garcia, founder of Pamanna Jewelry, exemplifies how SM's initiatives can turn passion projects into successful businesses.
What is the vision of SM Investments Corporation?
SM aims to be a leading investment corporation, capturing growth opportunities in various sectors while supporting the Philippine economy.
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