Discover the Knowledge Hub at FITUR 2026: A New Era for Tourism
Introducing the Knowledge Hub at FITUR 2026
The International Tourism Trade Fair, taking place from January 21 to 25 at IFEMA, is set to enhance its reputation as a leader in tourism innovation. At the heart of this year's event will be Hall 12, the vibrant epicenter of technological advancements in tourism.
Innovative Features of the Knowledge Hub
During professional days, the Knowledge Hub will feature a dedicated Travel Technology area that has impressively expanded by over 35%. This adds a layer of excitement and relevance as FITUR Know-How & Export, FITUR Sports, FITUR Talent, and the FITURNEXT Observatory also take centre stage.
Networking Opportunities and Expert Insights
Professionals from around the globe will gather in Hall 12 for an array of sessions that encourage the exchange of experiences and effective practices that are shaping the future of tourism. This initiative not only highlights FITUR's commitment to knowledge dissemination but also improves accessibility for businesses, destinations, and industry professionals.
The Growth of the Travel Technology Area
The Travel Technology segment is a crucial component of the Knowledge Hub, boasting participation from more than 100 companies from 20 different nations. This demonstrates the pivotal role technology plays in modernizing the tourism sector. Notable participants like Amadeus, Travelgate, BeonX, Duetto, Ratehawk, and Mirai will contribute to the innovative showcase.
Enhancing Conferences and Knowledge Sharing
Alongside showcasing multimodal content, the Knowledge Hub will amplify educational opportunities through various congresses. Visitors can expect meaningful discussions within FITUR Know-How & Export, FITUR Sports, FITUR Talent, and the FITURNEXT Sustainability Observatory, which will all merge to foster a conducive environment for growth.
A Strategic Location for Accessibility
Strategically positioned in the southeast of the Trade Fair Centre, the Knowledge Hub offers direct access to FITUR. This new pathway, connecting Halls 4 and 12, ensures a smooth flow of visitors, bolstering the Hub's significance within the trade fair.
Creating Solutions and New Experiences
This arrangement is designed to cultivate a specialized, engaging, and exclusive atmosphere for tourism professionals, with weekdays dedicated solely to industry attendees and public access available during the weekends through the remaining eight halls.
FITUR 2026: A Comprehensive Showcase for Tourism
The 46th edition of FITUR will showcase an impressive lineup across nine halls. Each space will present groundbreaking offers from public and private institutions spanning destinations, accommodations, travel agencies, tour operators, technology companies, transport providers, and various other service sectors.
Hall configurations will feature the Americas in Hall 3, Europe and FITUR Cruises in Hall 4, Spain and FITUR LGBT+ in Halls 5, 7, and 9, while the Middle East and Africa will be located in Hall 6. The Asia-Pacific and Global Business sectors will occupy Hall 8, and Hall 10 will present a mix of Global Business initiatives, FITUR 4all, FITUR Lingua, FITUR Screen, and FITUR Woman. Finally, Hall 12 will be home to the Knowledge Hub, FITUR TechY, FITUR Know-How & Export, FITUR Sports, FITUR Talent, and the FITURNEXT Observatory.
Media Contact Information
For inquiries, please reach out to the media contact: Elena Valera.
Frequently Asked Questions
What is the Knowledge Hub?
The Knowledge Hub is a central feature of FITUR 2026 dedicated to showcasing technology and innovation within the tourism sector.
When is FITUR 2026 held?
FITUR 2026 will take place from January 21 to 25.
Which companies will be featured in the Knowledge Hub?
Leading tech companies such as Amadeus, Travelgate, BeonX, and Mirai will participate.
How can professionals benefit from FITUR 2026?
Professionals can network and exchange insights at various sessions designed to foster collaboration and shared learning.
What is the significance of Hall 12?
Hall 12 is the main hub for innovative technology and knowledge-sharing initiatives at the fair, offering direct access to various sectors.
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