Delta Companies Unveils New Brand Identity and Logo
Delta Companies Inc. Embarks on a Rebranding Journey
Delta Companies Inc., a recognized figure in the construction sector, has announced significant changes aimed at enhancing its brand presence. The company, which operates under the broader umbrella of Reeves Construction and COLAS, is unifying its regional divisions under a single name and logo, marking a pivotal shift in its corporate identity.
Emphasizing Growth and Unity
In recent months, Delta Companies has experienced notable growth, prompting a thorough reassessment of its branding. Leadership believes that a cohesive identity will better represent their vision for the future. According to Brad Marotti, Vice-President of the Delta Division, this rebranding reflects their deep-rooted commitment to the community and their extensive history in the transportation construction industry. Marotti expressed excitement about the advancements the company has achieved and the promising path ahead.
New Logo Represents Connection and Modernity
The unveiling of the new logo symbolizes more than just a name change; it embodies the company’s ethos of connecting communities through infrastructure. The design echoes the Reeves corporate branding, integrating elements that signify traffic movement and connectivity. This visual shift aims to resonate with both employees and clients, showcasing Delta's role in shaping the future of construction.
Employee Engagement and Feedback
Zach Green, President of Reeves, emphasized the importance of employee involvement in this rebranding process. He noted that their insight was invaluable, ensuring that the new brand genuinely reflects the workforce's hard work on the ground. This collaborative approach aims to instill a sense of pride and ownership among employees, fostering a stronger connection with the Delta brand.
Impact on Services and Operations
As Delta Companies rolls out its new brand, the focus remains on delivering high-quality services across its operational sectors. The company specializes in various aspects of construction, including asphalt paving, site development, and infrastructure improvements. The leadership team is committed to maintaining high standards while fostering rapid growth and innovation in their practices.
About Delta Companies Inc.
Delta Companies Inc. stands as a leader in highway and site development, excelling in asphalt paving and other road construction materials. As a proud member of the Reeves Construction family and part of the global COLAS network, Delta is poised to expand its influence across the infrastructure landscape. For further information on Delta's offerings, you can visit their website.
Frequently Asked Questions
What is the primary focus of Delta Companies Inc.?
Delta Companies Inc. specializes in highway and site development, with expertise in asphalt paving and transportation construction.
What prompted the rebranding at Delta Companies?
The rebranding was driven by company growth and the need for a unified identity that reflects their corporate vision and community commitment.
How does the new logo symbolize the company’s mission?
The new logo incorporates elements of traffic movement and pathways, representing Delta's connection to the communities and infrastructure it serves.
Were employees involved in the rebranding process?
Yes, employee feedback was crucial in shaping the new brand, ensuring it resonates with those who contribute to the company’s mission.
Where can I learn more about Delta Companies and their services?
You can find more information about Delta Companies Inc. and its services on their official website.
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