Cultivating Responsible Practices: The BeSure! Initiative Returns
BeSure! Campaign Kicks Off for Responsible Crop Management
The 2025 BeSure! campaign advocates for the safe usage of crop protection products.
The annual BeSure! campaign has returned for the planting and growing season, encouraging proper stewardship to ensure the safe use of crop protection products. Launched in 2019, this campaign has made significant strides in educating growers and applicators about best management practices when working with neonicotinoid products in various agricultural and urban environments.
Empowering Growers and Applicators
The BeSure! initiative, developed by the Growing Matters coalition, aims to equip those in agriculture with critical knowledge needed to protect pollinators and wildlife. This goal is pursued through responsible seed handling, careful planting, and proper disposal methods for treated seeds and pesticide applications. One important aspect of this initiative is to educate growers on how to reduce wildlife exposure to pesticides, which begins with understanding the product labels.
Focus on Key Agricultural Products
The campaign specifically targets growers of important crops, including row crops like corn and soybeans, along with fruits, nuts, vegetables, and ornamental plants. By advocating for responsible practices, the BeSure! campaign ensures that essential crops are protected while minimizing environmental risks.
According to Chris Jones, Senior Director at the NASDA Foundation, "Pesticides are a critical part of agricultural stewardship practices. The BeSure! campaign exemplifies a strong commitment to responsible pesticide use across states and communities. Together, we can support both agricultural productivity and environmental stewardship."
Significance of Crop Protection
The campaign fosters a collaborative approach among stakeholders to elevate stewardship standards. Effective crop protection helps reduce diseases while enhancing crop yields, which is vital for the global food supply. Without these protective measures, estimated losses would be catastrophic, with up to 78% of fruit production, 54% of vegetable production, and 32% of cereal production potentially jeopardized.
Supporting Sustainable Agriculture
Alexandra Dunn, President and CEO of CropLife America, stated, "We support the BeSure! campaign for its crucial role in advancing sustainable agriculture. It provides practical resources to growers and applicators, ensuring environmental protection while promoting agricultural productivity." The campaign empowers stakeholders by offering useful tools and resources for the effective use of treated seeds and pesticide products.
This season, joining the stewardship movement means actively engaging in best-management practices for safe product use. By visiting the BeSure! initiative's website, users can enhance their stewardship strategies and make a meaningful impact with various resources, including downloadable materials tailored for growers and applicators.
Additional Resources Available
Among the many resources provided are guides for seed treatment stewardship, designed to assist in the application of neonicotinoids. Additional information can be found through the Association for American Pesticide Control Officials and the Pesticide Environmental Stewardship (PES) program, focusing on proper pesticide handling methods.
With abundant resources at their disposal, stakeholders are encouraged to commit to environmentally responsible practices within their operations. The collective goal is to protect not only the crops but also the ecosystems surrounding agricultural efforts.
About Growing Matters
Growing Matters emphasizes the fundamental role agriculture and horticulture play in supporting communities and their growth. This initiative encourages open scientific dialogue on stewardship and the benefits provided by crop protection products. Funded by a consortium of companies dedicated to agricultural best practices, Growing Matters includes members such as Bayer, Syngenta, and BASF among others, all focused on sustainable solutions.
About NASDA and CropLife America
NASDA, a nonpartisan association, is dedicated to supporting American food and agriculture through policy and engagement across 50 states and four territories. CropLife America, established in 1933, represents key players in the agriculture industry, ensuring farmers have access to essential tools and resources for pest management and crop production.
Frequently Asked Questions
What is the BeSure! campaign?
The BeSure! campaign promotes safe practices in the use of crop protection products to support growers and protect wildlife.
How long has the BeSure! campaign been running?
Launched in 2019, the BeSure! campaign has been advocating for responsible pesticide use for several years.
What type of crops does the BeSure! campaign focus on?
The campaign particularly focuses on row crops, fruits, vegetables, and ornamental plants.
Who supports the BeSure! campaign?
The campaign is supported by various organizations, including Grow Matters, NASDA, and CropLife America, which focus on promoting responsible agriculture.
Where can I find resources for crop protection practices?
Resources can be found on the BeSure! initiative's website, which offers tools and guides for growers and applicators.
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