Cousins Maine Lobster Expands to Wisconsin with New Truck

Cousins Maine Lobster Launches First Food Truck in Wisconsin
Authentic Maine Lobster Food Truck Debuts with Local Entrepreneurs
The renowned brand, Cousins Maine Lobster, widely known for its fast-casual lobster roll experience, is excited to introduce its food truck to Wisconsin. This momentous occasion marks the first time the beloved food truck will serve the local community, beginning operations soon and bringing a taste of coastal Maine right to the heart of the state.
Meet the Local Entrepreneurs Behind the New Truck
The Milwaukee food truck is owned and operated by two enterprising friends, Chris Goeman and Kevin Smith. Both individuals bring valuable experience to the venture; Goeman is an established local business owner with a diverse portfolio, including convenience stores and restaurants, while Smith hails from Arizona with a solid background in sales. Inspired by the success of the Chicago food truck and the community's enthusiasm, they decided to bring Cousins Maine Lobster to their home state, excited to share their love for the lobster roll experience.
Grand Opening Celebration and Delicious Offerings
To commemorate this exciting launch, the local community is invited to the grand opening event. Starting at a specified location, the truck will offer iconic menu items that include world-famous lobster rolls, New England clam chowder, and tantalizing lobster tots. Additionally, the featured summer delicacy, the Pink Lemonade Whoopie Pie, will be available to enhance the culinary experience. This grand opening is not just an event; it symbolizes the establishment of a new culinary staple in Milwaukee.
Future Expansion Plans
Post-launch, Goeman and Smith have ambitious plans to extend their operations further into Wisconsin. Looking ahead, they are eager to expand into other cities, with Madison on the horizon for the following year and Green Bay slated for a subsequent launch. Their vision includes not only bringing tasty seafood to more regions but also growing Cousins Maine Lobster's presence across the state.
A Commitment to Community and Quality
Lindsay Herberger, the Director of Franchise Development at Cousins Maine Lobster, expressed immense pride in this launch. She emphasized the importance of community-driven operators like Chris and Kevin in establishing lasting relationships and contributing positively to local job creation. The focus on community support and engagement will form the backbone of their operation, cultivating a warm connection with local customers.
Franchise Opportunities Available
Cousins Maine Lobster is actively seeking operators who share their passion for high-quality food and exceptional customer service. With a solid business model supporting flexibility, potential partners can launch their food trucks in a timeframe as short as three to six months. The brand also lays emphasis on low overhead costs, making it easier for franchisees to enter new markets efficiently.
About Cousins Maine Lobster
Cousins Maine Lobster is a celebrated seafood franchise dedicated to delivering authentic Maine lobster experiences to communities nationwide. Founded in 2012, the brand quickly scaled following its appearance on television’s Shark Tank, securing investment from Barbara Corcoran. Cousins Maine Lobster has become synonymous with high-quality seafood, renowned for its consistency and hospitality, whether through their food trucks or brick-and-mortar locations.
Frequently Asked Questions
Where is the first Wisconsin Cousins Maine Lobster truck located?
The first Wisconsin food truck is located in Milwaukee, serving authentic Maine lobster dishes.
Who operates the new Cousins Maine Lobster truck in Milwaukee?
Chris Goeman and Kevin Smith, both experienced entrepreneurs, are the operators of the new truck.
What items will be available at the Milwaukee truck?
The truck will serve a variety of seafood, including lobster rolls, clam chowder, and lobster tots, along with the Pink Lemonade Whoopie Pie.
Are there plans to expand to other areas in Wisconsin?
Yes, after the Milwaukee launch, there are plans to expand to Madison and Green Bay in the coming years.
How can one learn more about franchise opportunities?
Interesed individuals can visit the Cousins Maine Lobster website to explore franchise opportunities and learn more.
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