Conifer Rebrands as Presurance Holdings: A New Era Begins

Conifer Holdings Announces Rebranding to Presurance Holdings
The Board of Directors and Executive Management of Conifer Holdings, Inc. (NASDAQ: CNFR) recently shared exciting news regarding a significant corporate rebranding. This transition to Presurance Holdings, Inc., effective September 30, 2025, signifies an important milestone in the company's journey and future aspirations.
The Vision Behind the Rebrand
Brian Roney, the Chief Executive Officer of Presurance Holdings, expressed pride in this transition. He stated, "This represents the start of the Company's next chapter and renewal of the brand." The rebranding is not merely a change of name; it is a strategic move that underscores the company’s ongoing evolution and commitment to delivering long-term value to its shareholders while reinforcing its market presence.
Key Changes with the Rebrand
With the rebranding, the common stock will now trade under a new ticker symbol, "PRHI," on Nasdaq. Additionally, the company’s 9.75% Senior Notes due 2028 will adopt the ticker symbol "PRHIZ." It’s important to note that while the name and ticker symbols change, the CUSIP numbers for both entities will remain unchanged.
Commitment to Policyholders
Despite this new image, the company reassured that its subsidiaries will continue their mission to provide dedicated service to policyholders. The focus remains on reliability and commitment to excellence in the insurance domain, which has been the cornerstone of the company’s operations.
About Conifer Holdings
Conifer Holdings, Inc. is a Michigan-based insurance holding company that specializes in providing tailored insurance solutions to individuals, businesses, and communities. The company emphasizes disciplined growth and strives for sustainable value creation. As it transitions to Presurance Holdings, its dedication to serving customers remains a top priority.
Looking Ahead
The rebranding initiative is part of a broader strategy aimed at enhancing shareholder value and responding to the dynamic insurance market landscape. As Presurance Holdings embarks on this journey, stakeholders can expect an invigorated approach geared toward innovation and customer satisfaction.
Frequently Asked Questions
What prompted the rebranding from Conifer Holdings to Presurance Holdings?
The rebranding reflects the company's evolution and strategic vision for the future, showcasing its commitment to sustained growth and shareholder value.
When will the new ticker symbols come into effect?
The new ticker symbols, 'PRHI' for common stock and 'PRHIZ' for the senior notes, will be effective on September 30, 2025.
How will this change affect current shareholders?
Current shareholders will continue to hold their shares, but they will now be identified by the new ticker symbols under the rebranded company name.
Will the company’s services to policyholders remain the same?
Yes, the company's subsidiaries will maintain their commitments to policyholders, ensuring consistent and reliable service.
How can investors learn more about Presurance Holdings?
Investors can find more information on the company's upcoming initiatives and offerings on the new website, www.PREHLD.com, once it is launched.
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