Cilantro Taco Grill Charts Ambitious Expansion Plans for 2025
Cilantro Taco Grill Charts Ambitious Expansion Plans for 2025
The rapidly growing Cilantro Taco Grill has exciting plans to expand its footprint beyond the Chicagoland area in 2025, marking a pivotal moment in its journey. They are set to open their doors in new states, a development that signifies their success and commitment to delivering authentic Mexican flavors.
Franchise Agreements and Growth
Securing six franchise deals, Cilantro Taco Grill is preparing to introduce 110 new units across several states, a significant step in their first full year of franchising. As the quick-service restaurant (QSR) industry is expected to thrive, reaching an impressive $321.8 billion, Cilantro Taco Grill is uniquely positioned to capitalize on this trend.
CEO Temoc Morfin's Vision
Founder and CEO Temoc Morfin expressed his joy about this expansion, stating, "It's fulfilling to know more guests will taste the authentic flavors of Jalisco and the love my family has put into our recipes from Mexico." This expansion not only highlights the brand's growth but reflects Morfin's dedication to uplifting immigrant communities through food and entrepreneurship.
Achievements in 2024
The brand achieved substantial milestones in 2024. Cilantro Taco Grill opened its first-ever franchise location in Wheeling, introducing its unique offerings to a broader audience. They secured a remarkable 100-unit agreement with seasoned franchisees in Florida, a move that showcases their ambition and appeal in the bustling QSR sector.
Recognition and Awards
In addition to franchise growth, Cilantro Taco Grill received notable recognition, being named one of America’s Hottest Startup Fast Casual Brands. Their success in the competitive landscape is a testament to their dedication to quality and authentic flavors.
Future Expansion Plans
Looking forward to 2025, Cilantro Taco Grill plans to launch seven new locations, including several in Florida and Texas. This strategic expansion is supported by their collaboration with Fransmart, a leader in franchise development, which aims to grow restaurants internationally over the next decade.
Commitment to Quality
The partnership with U.S. Foods exemplifies their commitment to maintaining quality across all units. This setup ensures that every Cilantro Taco Grill location receives exceptional ingredients to produce beloved dishes that resonate with customers.
Franchise Opportunities and Community Impact
The mission of Cilantro Taco Grill extends beyond serving delicious food. They are focused on empowering Latino communities through franchising, providing support and training for potential franchisees. The launch of the Cilantro Academy demonstrates their commitment to equipping franchisees with advanced tools and knowledge to succeed.
About Cilantro Taco Grill
Founded by Temoc Morfin, Cilantro Taco Grill started with a simple concept: to share authentic family recipes. It began in 2013 and has since blossomed into a thriving franchise, bolstered by the rich traditions and flavors of Mexican cuisine. The brand's unique community-centric approach sets it apart as it expands across states.
Frequently Asked Questions
What are Cilantro Taco Grill’s expansion plans for 2025?
Cilantro Taco Grill plans to open seven new locations in 2025, focusing on expanding into Florida and Texas.
How many franchise units does Cilantro Taco Grill currently have?
The brand plans to add 110 new units, bringing the total to 17 corporate locations in the Chicagoland area.
What makes Cilantro Taco Grill unique?
Cilantro Taco Grill stands out through its authentic Mexican cuisine, inspired by family recipes and commitment to community upliftment.
Who is the founder of Cilantro Taco Grill?
Temoc Morfin is the founder and CEO, motivated by his family’s culinary traditions.
How does Cilantro Taco Grill support franchisees?
Franchisees receive in-depth training through the Cilantro Academy and resources to ensure successful operations and community impact.
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