Celebrating Excellence: Winners of the 2025 Aspect Awards

Celebrating the 2025 Aspect Awards Winners

WTWH Healthcare, a prominent player in the healthcare media industry, is elated to announce the esteemed winners of the Aspect Awards for the year 2025. This event accentuates the incredible talent and creativity across the spectrum of healthcare marketing and advertising.

This year, the Aspect Awards received nearly 50 submissions spanning various categories including Behavioral Health, Home Health & Home Care, Hospice & Palliative Care, Senior Housing & Senior Living, and Skilled Nursing. The emphasis on innovation and creativity is more pronounced than ever, showcasing the industry's evolution in engaging consumers through effective marketing strategies.

Judging Process Overview

The awards were evaluated by nine distinguished advertising and marketing professionals specializing in different aspects of the healthcare continuum. These experts assessed entries based on critical criteria such as creativity, quality, and the overall impact of the campaigns. Each category recognized first, second, and third place winners, highlighting the competitive spirit and dedication of all participants.

Quote from Leadership

Tim Mullaney, VP/Editorial Director of WTWH Healthcare, remarked, "Demand for care is rising, but reaching a new generation of consumers requires bold and novel approaches to sales and marketing. The Aspect Awards program provides a tremendous showcase of leaders in the space, highlighting an impressive variety of imaginative initiatives that leverage both cutting-edge solutions and traditional practices to achieve fantastic results. Congratulations to all the honorees!"

The Impact of the Awards

Participation was diverse, attracting national, regional, and local companies, along with a variety of creative agencies. This diversity not only makes the Aspect Awards a significant event but also establishes it as a benchmark for lasting marketing strategies aimed at connecting with consumers in 2025 and beyond.

Highlights of the Winning Submissions

Here, we proudly introduce the winners of the 2025 Aspect Awards, organized by industry and category:

Behavioral Health

Audio/Radio/Podcast Campaign:
Winner: Catalight

Multimedia Campaign:
Winner: Catalight
Second Place: Hansei Solutions

New Brand Launch:
Winner: Talkspace

Video or TV Campaign:
Winner: LifeStance Health

Home Health & Home Care

Audio/Radio/Podcast Campaign:
Winner: Help at Home

Multimedia Campaign:
Winner: BrightStar Care

Vendor:
Winner: CareTime
Second Place: Viventium

New Brand Launch:
Winner: Villi
Second Place: Werremeyer Creative (on behalf of Private Home Care)
Third Place: Help at Home

Social Media Campaign:
Winner: Help at Home
Second Place: HealthView Home Healthcare Services

Video or TV Campaign:
Winner: Community Health Accreditation Partner (CHAP)

Hospice & Palliative Care

Multimedia Campaign:
Winner: Hospice of the Piedmont
Second Place: Helios Care
Third Place: VITAS Healthcare

Vendor:
Winner: Maxwell Healthcare Associates

Print, Direct Mail & Billboard Campaign:
Winner: Goldencare Hospice and Palliative Care LLC

Video or TV Campaign:
Winner: St. Croix Hospice
Second Place: OpusCare

Senior Housing & Senior Living

Audio/Radio/Podcast Campaign:
Winner: Arrow Senior Living

Digital Display/PCC Campaign:
Winner: Priority Life Care

Multimedia Campaign:
Winner: Beztak
Second Place: Benchmark Senior Living
Third Place: Optima Living

Vendor:
Winner: GO DESIGN+ (on behalf of American House Senior Living Communities)
Second Place: LifeLoop
Third Place: Experience Fresh (on behalf of Friendship Village Senior Services)

New Brand Launch:
Winner: Beztak
Second Place: Arrow Senior Living
Third Place: The Aspenwood Company

Print, Direct Mail & Billboard Campaign:
Winner: Arrow Senior Living

Rebranding (Before and After):
Winner: Westminster Communities of Florida

Social Media Campaign:
Winner: Arrow Senior Living

Video or TV Campaign:
Winner: Arrow Senior Living
Second Place: Priority Life Care

Vendor:
Winner: Dementia By Day

Skilled Nursing

Audio/Radio/Podcast Campaign:
Winner: Adelman Firm, PLLC

New Brand Launch:
Winner: Guide Path, LLC

Rebranding (Before and After):
Winner: Experience Fresh (on behalf of Friendship Village Senior Services)

This celebration not only honors the remarkable achievements in healthcare marketing but also paves the way for future innovations that will continue to shape how services are delivered and marketed.

Frequently Asked Questions

What are the Aspect Awards?

The Aspect Awards recognize excellence in marketing and advertising within the healthcare industry, celebrating innovative approaches and effective strategies.

Who evaluates the submissions for the Aspect Awards?

A panel of nine advertising and marketing experts evaluates the entries based on creativity, style, and impact.

In which categories are the awards given?

The awards are presented in various categories, including Behavioral Health, Home Health & Home Care, Hospice & Palliative Care, Senior Housing & Senior Living, and Skilled Nursing.

What impact do the Aspect Awards have on the industry?

The awards provide a platform for recognizing outstanding work, inspiring participants to push the boundaries of traditional healthcare marketing.

How can companies participate in the Aspect Awards?

Companies can submit their marketing campaigns and initiatives for consideration in the annual awards program, showcasing their efforts in healthcare marketing.

About The Author

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