Celebrating Astrid Prado: A Leader in Construction and Equality

Astrid Prado Shortlisted for Top 100 Women in Construction
Star Refrigeration is excited to announce that Astrid Prado, the Head of Marketing, has been shortlisted for the prestigious Top 100 Most Influential Women in Construction Awards, organized by the Construction Industry Training Board (CITB). This esteemed recognition highlights the achievements of women who are making significant contributions to the built environment. Ms. Prado's dedication exemplifies the values of both her company and the industry at large.
Elevating Women's Roles in Construction
The annual awards ceremony is aimed at celebrating those extraordinary women who shape the future of the built environment. Astrid Prado stands out as a voice of empowerment, having worked diligently since 2005 at Star Refrigeration. Her mission has consistently focused on inclusivity and awareness around sustainable practices within the engineering sector.
Influencing Change Through Marketing
With a robust background as a Chartered Marketer, Astrid plays a crucial role in developing Star Refrigeration's communications strategy. Over her nearly two-decade-long career, she has initiated transformative marketing projects not only for Star Refrigeration but also for its educational arm, Star Learning Solutions. Her commitment to promoting sustainable cooling and heating solutions reflects her innate passion for creating a better future.
Advocating for Better Workplace Policies
Astrid’s influence extends beyond marketing; she is a passionate advocate for progressive workplace policies. Her advocacy for flexible working hours, improved parental leave, and shared caregiving responsibilities has made a noteworthy impact on her colleagues and the wider industry. Her efforts are geared towards establishing a supportive and inclusive work atmosphere.
Inspiring the Next Generation
Part of her strategic vision includes the promotion of educational initiatives, such as the Little Stars STEM program, which invites primary school students to explore engineering concepts. These programs not only engage young learners but are particularly aimed at encouraging girls to consider careers in STEM fields. Prado’s tireless commitment to gender equality manifests in her role as co-chair of the IOR Women in RACHP group and through her contributions to the International Network of Women in Cooling (INWIC).
Recognizing Diversity and Inclusion Efforts
In recognition of her unwavering commitment to inclusion, Astrid was nominated for the Diversity Impact Award at the RAC Cooling Industry Awards. Her pioneering work involved conducting the first gender parity survey in the sector, which revealed systemic barriers women face within the industry. The survey presented vital insights and actionable steps toward fostering a more supportive work environment for all.
A Personal Reflection on the Nomination
Reflecting on her nomination, Astrid expressed, "It’s a privilege to be shortlisted alongside so many outstanding women. The construction and engineering industries have immense potential to shape a more sustainable, inclusive future. I am thrilled to contribute through my work at Star and initiatives that promote equality and education in the field. I believe this recognition reflects the dedication at Star Refrigeration and the efforts of the Women in RACHP and INWIC teams I collaborate with every day."
Celebrating Achievements Together
Everyone at Star Refrigeration is immensely proud of Astrid's remarkable achievement and looks forward to honoring all nominees during the awards ceremony. The celebration of women making strides in construction is a testament to the growing recognition of talent and leadership in the sector.
Frequently Asked Questions
Who is Astrid Prado?
Astrid Prado is the Head of Marketing at Star Refrigeration and has been recognized for her influence in the construction industry, especially regarding diversity and sustainability efforts.
Why was Astrid Prado shortlisted?
Astrid was shortlisted for her substantial contributions and leadership in promoting women in construction and advocating for sustainable practices within the industry.
What does the Top 100 Most Influential Women in Construction Awards recognize?
The awards celebrate the contributions of women shaping the built environment, highlighting their achievements, leadership, and advocacy within the construction sector.
How does Astrid contribute to educational initiatives?
Astrid supports programs like the Little Stars STEM initiative, which aims to inspire primary school pupils, particularly girls, to engage with engineering concepts and consider careers in STEM.
What are Astrid's advocacy focus areas?
Her advocacy focuses on promoting flexible working, enhancing parental leave, and addressing gender equality within the construction and engineering sectors.
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