Casino Group Extends Successful Partnership With Avia Thévenin Ducrot
Casino Group Reaffirms Partnership with Avia Thévenin Ducrot
Casino Group has announced the exciting renewal of its collaboration with Avia Thévenin Ducrot, extending their historic partnership for another three years. Over nearly two decades, this alliance has empowered Casino to provide varied product selections at Avia Thévenin Ducrot's service stations, which are tailored to meet the demands of travelers.
Wide-ranging Coverage Across Service Stations
The partnership spans across 46 motorway service stations, including 39 operating under the Casino Express brand. Additionally, there are 41 urban and suburban stations, featuring 11 also under the Casino Express label—catering predominantly to the eastern portion of France. This comprehensive coverage signifies a dedicated effort to reach consumers where they need it most.
A Proven History of Success
Since its initial trial phase in 2006, the bond between Casino and Avia Thévenin Ducrot has strengthened over time, officially launching in 2018. Successive renewals in 2014 and 2019 have fortified this relationship, illustrating a robust commitment to enhancing consumer experiences. With this latest renewal, both companies emphasize their goal of delivering an increasingly practical and high-quality product range that aligns with evolving consumer needs.
Innovative Offerings to Meet Customer Demands
Through this partnership, Casino Group will continue expanding the array of products available at Avia Thévenin Ducrot's service stations. This includes:
- A wide selection of products bearing the Casino name and various major brands;
- Assistance with product assortment, ensuring innovations are introduced that cater specifically to the travel retail market;
- Streamlined logistics support to ensure regular supply deliveries that meet the unique needs of each service station.
Commitment to Sustainable Practices
Both Casino and Avia Thévenin Ducrot are united in their commitment to enhancing environmental practices. They are actively working on improving logistics by adjusting delivery schedules to cater to seasonal market changes and the specific characteristics of each service station. This proactive approach aims to minimize travel distances for delivery trucks, thereby establishing a more sustainable logistics chain.
Vision for Future Growth
Magali Daubinet-Salen, Chief Executive Officer of the Casino, Spar, and Vival brands, remarked on the renewal: "The continuation of our partnership with Avia Thévenin Ducrot until 2028 reflects the strength and longevity of our relationships with key partners. This renewal not only shows our commitment to innovation but affirms the significance of our offering in the convenience retail and travel sectors."
Nicolas Ducrot, Chairman of Thévenin & Ducrot Autoroutes, echoed this sentiment, stating: "Renewing our contract aligns perfectly with our shared values and commitment to our partners. Casino Group's focus on enhancing convenience retail is a compelling reason for us to continue our collaboration for another three years."
Frequently Asked Questions
What is the duration of the renewed partnership between Casino and Avia Thévenin Ducrot?
The renewed partnership will last for three years, extending till 2028.
How many service stations does the partnership cover?
It encompasses 46 motorway service stations and 41 urban or suburban service stations, mostly in eastern France.
What type of products will be offered through this partnership?
The partnership will include a mix of products under the Casino brand and other well-known major brands.
How does the partnership aim to promote sustainability?
Both companies are committed to optimizing delivery logistics, focusing on reducing travel distances and implementing eco-friendly practices.
Who can be contacted for inquiries regarding the Casino Group?
Inquiries can be directed to Charlotte Izabel or via the communications department at Casino Group.
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