Barri Rafferty Joins Anywhere Real Estate as Communications Head
Anywhere Welcomes New Chief Communications Officer
Anywhere Real Estate Inc. (NYSE: HOUS), renowned for its stature in the residential real estate sector, has today announced the significant appointment of Barri Rafferty as its new Chief Communications Officer and Head of Public Affairs.
Barri Rafferty's Role and Impact
In her role, Rafferty will spearhead public relations, communications, government relations, and events for the firm. Anywhere Real Estate is home to iconic names like Better Homes and Gardens® Real Estate, CENTURY 21®, Coldwell Banker®, Coldwell Banker Commercial®, Corcoran®, ERA®, and Sotheby's International Realty®. Barri will work closely with Ryan Schneider, President and CEO, and will play an integral role on the executive committee.
A Leader in Communications
“Barri is an exceptional leader with an outstanding record of success,” commented Schneider. “Her expertise in effective messaging for a variety of stakeholders is a key asset as we work to further strengthen our brand presence among brokers, agents, investors, and consumers. We are thrilled to welcome Barri to the Anywhere team and anticipate leveraging her talents as we move forward with our growth strategy.”
Rafferty's Extensive Experience
Rafferty brings a comprehensive background in communications and public affairs to Anywhere. With experience spanning various industry verticals, she has previously served as CEO of notable companies such as Ketchum, a leading global communications consultancy, and Sodali & Co., focusing on shareholder engagement. Her background also includes overseeing communications for Wells Fargo, where her emphasis was on enhancing consumer trust in the brand.
Advocate for Women in Business
Rafferty is also recognized for her advocacy for women in business. She previously held the interim CEO position at C200, a non-profit dedicated to advancing women executives. Furthermore, she plays an active role on the board of Guidehealth, a healthcare company specializing in AI-driven consumer experiences.
Barri Rafferty's Vision
“I am honored to take on this role at Anywhere, where we are committed to enhancing the transaction experience for millions of buyers and sellers chasing their homeownership dreams each year,” stated Rafferty. “With our prestigious brands and a strong focus on innovation, we have a unique opportunity to position Anywhere as a trusted leader in the real estate market.”
About Anywhere Real Estate Inc.
Anywhere Real Estate Inc. (NYSE: HOUS) is aimed at leading the real estate industry into the future. The company's mission is to empower every individual's next move through a comprehensive suite of integrated services, including brokerage, franchise, relocation, and title and settlement services, alongside minority-owned mortgage and title insurance joint ventures. The organization boasts some of the most recognized names in the real estate market and supports a network of over 300,000 affiliated agents worldwide. This commitment enhances the productivity of franchise owners and satisfies the evolving needs of today’s consumers.
Anywhere Real Estate is dedicated to the culture of innovation and integrity. To learn more about their approach and services, visit www.anywhere.re.
Contact: Kyle Kirkpatrick, [email protected]
Frequently Asked Questions
Who is Barri Rafferty?
Barri Rafferty is the newly appointed Chief Communications Officer and Head of Public Affairs for Anywhere Real Estate Inc.
What will Barri Rafferty's role entail?
She will lead the firm's public relations, communications, government relations, and events, directly impacting brand recognition.
What companies are part of the Anywhere Real Estate brand?
Anywhere encompasses several well-known real estate agencies, including Better Homes and Gardens® Real Estate, CENTURY 21®, Coldwell Banker®, and others.
What is the vision for Anywhere Real Estate?
The vision includes strengthening brand presence and providing superior service to buyers and sellers in their real estate journeys.
How does Anywhere Real Estate support its agents?
Anywhere Real Estate empowers its agents through innovative services and a robust network, driving productivity and consumer satisfaction.
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