AVPro Global's Loel Wheeler Appointed VP of Sales for Murideo

Loel Wheeler Joins AVPro Global as VP of Sales for Murideo

AVPro Global Holdings LLC has recently announced the appointment of Loel Wheeler as the Vice President of Sales for Murideo, its dedicated division for test and measurement tools. This strategic decision is aimed at bolstering AVPro’s global reach, particularly in the realm of high-performance electrical test equipment which is crucial for professional applications within the audio and video industry.

A Strategic Move for Global Expansion

In his new role, Wheeler will be directly reporting to Mike Detmer, the Chief Operating Officer of AVPro. His main focus will be overseeing the worldwide expansion of Murideo products, which includes the innovative STIX Ecosystem designed for compact signal transmission and data reception verification. This is a significant step for AVPro as they aim to enhance their offering in a competitive market.

Experience that Counts

Loel Wheeler is not new to the industry; he brings with him nearly two decades of sales experience in video testing along with extensive knowledge of audio/video connectivity. His qualifications include various certifications such as CTS, ISF, ISF-C, HAA, and DSCE, all of which showcase his proficiency in the field. These credentials are expected to be a valuable asset as he spearheads Murideo's growth initiatives.

Acknowledgment from Leadership

Jeff Murray, the CEO and Founder of AVPro, expressed his confidence in Wheeler’s capabilities, stating that he has been a critical part of AVPro’s growth for over a decade. Murray highlighted Wheeler’s technical skills, sales acumen, and emotional intelligence as key attributes that would drive the company’s goals in addressing the intricate challenges faced by researchers, manufacturers, and integrators in the audio/video equipment sector.

About AVPro Global Holdings LLC

AVPro Global Holdings LLC is a privately owned American company that operates its headquarters in Sioux Falls, SD. In addition to its main office, the company boasts satellite locations including St. Petersburg, FL, Seattle, WA, along with an office in Bratislava, Slovakia and another in Shenzhen, China. The organization encompasses five audio/video-centric brands, namely AVPro Edge, AudioControl Pro, Bullet Train, Murideo, and Thenaudio. By leveraging the strengths of these brands, AVPro Global has positioned itself as one of the fastest-growing providers of AV signal distribution in both residential and commercial system integration markets. Jeff Murray’s vision for the company remains steadfast: to be recognized as the premier provider of AV signal distribution and control products and services worldwide.

Frequently Asked Questions

What is Loel Wheeler's new role at AVPro Global?

Loel Wheeler has been appointed as the Vice President of Sales for Murideo, focusing on expanding the company's market reach.

What experience does Loel Wheeler bring to AVPro Global?

Wheeler has nearly 20 years of experience in video testing and audio/video connectivity, along with multiple industry certifications.

How will Wheeler's role impact Murideo's growth?

Wheeler's extensive background and leadership are expected to enhance Murideo's product offerings and support its global expansion strategy.

What brands fall under AVPro Global Holdings?

The company includes several brands such as AVPro Edge, AudioControl Pro, Bullet Train, Murideo, and Thenaudio, each specializing in AV distribution products.

Where is AVPro Global headquartered?

AVPro Global is headquartered in Sioux Falls, SD, with additional offices expanding its reach in various regions including Europe and Asia.

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