Apple's New iPhone 17 Sees Soaring Demand Despite Launch Delays

iPhone 17 Pre-Orders Break Records
Apple Inc. (NASDAQ: AAPL) recently marked a significant milestone as its latest iPhone 17 model soared in popularity during the pre-order phase on JD.com, a leading Chinese e-commerce platform. The standout 256GB configuration of the iPhone 17 attracted the highest number of pre-orders among all new iPhone models, underscoring the device's strong market appeal.
Delays Affecting iPhone Air Launch
In a contrasting development, Apple faced delays in the launch of the iPhone Air in China, stemming from complications related to eSIM regulatory approvals. Reports indicate that these setbacks may affect customers in the region, despite U.S. customers still expecting their iPhone Air models to arrive by the designated launch date.
The Value Proposition of iPhone 17
The excitement surrounding the iPhone 17 can be attributed to its attractive value proposition. Priced starting at $799—maintaining the same price point as its predecessor, the iPhone 16—the iPhone 17 comes packed with enhancements that many consumers find appealing. One major upgrade is the larger 6.3-inch display that features slimmer bezels and 120Hz ProMotion support. Additionally, the increase in base storage to 256GB presents a compelling case for users considering an upgrade.
Display Improvements Close the Gap
These display enhancements allow the base model of the iPhone 17 to nearly match the specifications found in higher-tier models. This shift addresses previous consumer hesitations that often pushed users toward paying more for premium devices. By reducing the gap between standard and pro specifications, Apple effectively broadens its market attractiveness.
Wall Street Analysts Respond Positively
Post-launch, various Wall Street analysts have expressed optimism about Apple’s future. Bank of America Securities analyst Wamsi Mohan raised Apple's price target from $260 to $270, reiterating a Buy rating. He noted an expected growth in fiscal 2026 revenue estimates to $448 billion and projected earnings per share of $8.05, thanks to the iPhone 17 lineup's technological advancements, including AI integration.
Similarly, analyst Barton Crockett from Rosenblatt raised Apple's target from $223 to $241, offering a Neutral rating. His reasoning included the new model’s enhanced battery life and upgraded camera features. Goldman Sachs' analyst Michael Ng maintained a price target of $266, highlighting that Apple’s decision to eliminate the 128GB storage option effectively increases the average selling price by approximately $100 across the board.
Apple's Market Leadership
As it stands, Apple commands a substantial 25.71% share of the global smartphone market, with Samsung Electronics Co. (OTC: SSNLF) following behind at 20.96%. In the U.S. market, Apple leads with a commanding 57.24% market share compared to Samsung's 22.25%. Notably, iPhone revenue has climbed to $44.58 billion, reflecting a robust growth from $39.3 billion in the previous year, reinforcing the iPhone's role as a pivotal growth driver for Apple.
In terms of stock performance, Apple recently closed at $234.07, experiencing a 1.76% increase, followed by a slight drop in after-hours trading to $233.99. Current analyses of AAPL stock indicate positive price trends across various timeframes, signifying a healthy outlook for potential investors.
Frequently Asked Questions
What is the primary reason for the iPhone 17's popularity?
The iPhone 17 is popular due to its value proposition, offering numerous enhancements at the same price point as the iPhone 16.
Why has the iPhone Air launch been delayed?
The iPhone Air launch has been delayed due to regulatory issues related to eSIM approvals in China.
What features of the iPhone 17 differentiate it from its predecessor?
The iPhone 17 features a larger 6.3-inch display, 120Hz ProMotion support, and double the base storage of 256GB.
How are analysts responding to the iPhone 17's launch?
Analysts are optimistic, with several raising their price targets for Apple based on the strong demand and technological advancements in the iPhone 17 lineup.
What market share does Apple hold compared to Samsung?
Apple holds a 25.71% share of the global smartphone market, while Samsung has 20.96%, with Apple leading in the U.S. market with a share of 57.24%.
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