Lucky Break Public Relations Triumphs at the PRSA Prism Awards
Lucky Break Public Relations (LBPR), an acclaimed public relations firm, recently garnered the esteemed Agency of the Year Award at the annual PRSA Prism Awards. This recognition not only highlights LBPR's excellence in the field but also its impactful contributions to the community. The agency also secured awards for its outstanding work on prominent projects like GLSEN's Rise Up LA and the OUTLOUD Musical Festival & WeHo Pride Parade.
Recognizing Excellence in Public Relations
At the ceremony, LBPR was specifically honored for its innovative approaches in the Events & Observances category as well as in Media Relations under the Sports & Entertainment Tactical sub-category. This recognition reflects the agency's ability to manage high-stakes campaigns while also advocating for essential societal causes.
A Commitment to Inclusivity
Since its inception in 2010, LBPR has dedicated itself to amplifying underrepresented voices and celebrating diversity. The firm has been a torchbearer for inclusivity, continuously pushing for meaningful change. In 2024, LBPR ambitiously launched 'Impact', a specialized DEI (Diversity, Equity, and Inclusion) practice group. The aim of Impact is to elevate the narratives of marginalized communities and spearhead initiatives that promote equality on both local and national levels.
Quote from the Founder
LBPR's founder, Mike Stommel, shared a heartfelt message regarding the award: "This award is not just about what we've achieved but about what we will continue doing—supporting our community, advocating for equality, and creating spaces where everyone's voice can be heard. Together we will continue to make an impact." This statement affirms LBPR's ongoing commitment to social equity and community engagement.
Partnerships That Make a Difference
Throughout the past year, LBPR showcased its commitment to the LGBTQ+ community through partnerships with various notable organizations, including Equality California and The National LGBTQ+ Task Force. The agency executed high-impact campaigns designed to shed light on key issues within the community. This initiative successfully raised awareness and fostered a sense of belonging within diverse spaces.
Engaging the Audience
In addition to media coverage, LBPR's high-profile events attracted substantial attention across social platforms, encouraging broader discussions around diversity and representation. By orchestrating campaigns with compelling narratives, the agency played a crucial role in promoting positive change and highlighting unique stories.
About Lucky Break Public Relations
Founded in 2010, Lucky Break Public Relations is a minority-owned and operated firm specializing in public relations, strategic marketing, and digital media. The agency services a diverse range of clients across various sectors, including entertainment, non-profit, and hospitality. LBPR has earned global recognition as an award-winning communications firm, actively working to create meaningful conversations around important societal issues.
Frequently Asked Questions
What award did Lucky Break Public Relations win?
Lucky Break Public Relations was awarded the prestigious Agency of the Year at the PRSA Prism Awards.
What is the mission of LBPR's 'Impact' group?
The 'Impact' group aims to amplify stories from underrepresented communities and drive equality initiatives at local and national levels.
Who is the founder of Lucky Break Public Relations?
Mike Stommel is the founder and principal of Lucky Break Public Relations, known for advocating for diversity and inclusivity.
Which organizations has LBPR partnered with?
LBPR has collaborated with several organizations, including Equality California, GLSEN, and The National LGBTQ+ Task Force throughout the year.
What sectors does Lucky Break PR cover?
LBPR represents clients across entertainment, non-profit, hospitality, consumer goods, and diversity communications sectors.
