Local Media Consortium Announces 2025 Executive Board
The Local Media Consortium (LMC), a strategic alliance of local media companies, has announced the re-election of key members and the addition of fresh talents to its executive board. The board now includes Karen Godin from Star Tribune and Mark Bullard from Lee Enterprises, along with new members Michael Newman from Graham Media and Paris Brown from The Baltimore Times. Zack McGhee will also take his seat to represent The Atlanta Journal-Constitution.
Leadership Transition and Strategic Vision
Chris Fehrmann, Vice President of digital products at TEGNA, steps in as the new Board Chair after contributing to the board for two years. With over two decades of experience in digital solutions catered towards local, regional, and national advertisers, Fehrmann has established himself as a pivotal advocate for local media. His leadership aims to foster collaboration within the LMC, ensuring that the collective work of its members optimally positions them in today's digital landscape.
Challenges and Opportunities Ahead
Fehrmann shares, "My commitment to LMC’s mission is stronger than ever, and it’s a privilege to take on the role of board chair. This new leadership will focus on helping our members navigate the challenges and opportunities presented by emerging technologies like AI, the fragmented audience landscape, and the fast-evolving digital environment." His mission reflects a growing need for local media to adapt and thrive amid changing market dynamics.
Composition of the Executive Board
The LMC Board comprises nine elected members and three board-appointed members specialized in digital media but is significantly united in their goal of driving economic growth for local media. All newly elected members will hold their terms until December 31, 2027. Each member serves a three-year commitment focused on guiding LMC’s strategic initiatives that maximize economic impact across its membership base.
Introducing Key New Members
Michael Newman is now the Director of Transformation at Graham Media Group. His responsibility is to drive innovative strategies that advance the organization and foster growth through dynamic digital media solutions. With extensive experience in local news media, Newman is adept at leading cross-functional teams to create impactful products while establishing sustainable revenue models that are data-driven.
In her new role, Paris Brown, Publisher of The Baltimore Times, has transitioned the organization towards a digital-first model. Her experience in enhancing digital revenue through targeted campaigns showcased her capability to evolve and innovate. Under her strategic insight, The Baltimore Times has significantly engaged audiences, achieving over 200,000 interactions on social media. Initiatives such as 'Creatively Black Baltimore,' a substantial pop-up exhibition of Black art, highlight her focus on cultural engagement and community involvement.
The Impact of a Collaborative Board
Zack McGhee, the Chief Product Officer at The Atlanta Journal-Constitution, brings valuable experience from his tenure at Cox Media Group. His skills in product innovation and technology significantly add to the diverse expertise the LMC board offers. The collaborative nature of the board ensures that a mixture of experiences guides LMC's direction and empowers members to leverage the collective knowledge for the benefit of local media.
Strategic Initiatives and Future Directions
The LMC board emphasizes strategic initiatives that have real economic impacts. They have successfully navigated the launch of programs like Digital On Demand Services (DODS) and the NewsPassID local news advertising network, enhancing the value provided to their member organizations. The exchange of innovative ideas and mutual support will continue fostering advancements across its over 150 members, representing a vast network of more than 5,000 media outlets.
About the Local Media Consortium
The Local Media Consortium drives over $50 million in annual economic value through strategic partnerships and initiatives tailored for the local media landscape. The LMC supports over 150 member companies across several countries, delivering services to millions of unique monthly visitors as well as offering technological solutions aimed at reducing costs and boosting revenues. Their impressive audience reach underscores the influence and value of collaborative media efforts.
Frequently Asked Questions
What is the Local Media Consortium?
The Local Media Consortium is a strategic alliance of local media companies aimed at enhancing economic value through partnerships and initiatives.
Who is the new Board Chair for LMC?
Chris Fehrmann, Vice President of digital products at TEGNA, has been appointed as the new Board Chair for the year 2025.
What is the term length for newly elected members?
Newly elected board members will serve terms that extend until December 31, 2027, with each term lasting three years.
What challenges does the LMC face?
The LMC is focused on addressing challenges related to emerging technologies, audience fragmentation, and rapid changes in the digital space.
How does LMC benefit its members?
The LMC provides strategic guidance and fosters collaboration among local media companies, thus enhancing economic value and operational efficiencies.