LEPAS Marks an Exciting New Chapter in NEV Industry
On January 19, LEPAS, a pioneering brand affiliated with Chery Group, proudly inaugurated its inaugural showroom in Jakarta, Indonesia. This event attracted a diverse group of visitors, including government officials, media representatives, and various dealership partners, all eager to witness this pivotal moment for the brand.
Celebrating the Launch: A Symbol of Commitment
The grand opening was a remarkable celebration, where notable attendees, including government representatives and the current Miss Universe Indonesia, collectively engaged in a ribbon-cutting ceremony, symbolizing the official launch of the World's First LEPAS Showroom. Within this state-of-the-art facility, the flagship model, the LEPAS L8, elegantly showcased its blend of innovation and stylish design, captivating all who entered.
An Immersive Experience with High-Tech Integration
One of the extraordinary features of the showroom was AiMOGA, a robotic host that offered intelligent consultations to guests. AiMOGA led visitors through the showroom, creating a unique, immersive experience that seamlessly blended cutting-edge technology with sophisticated aesthetics. Lifestyle influencers present at the event praised the showroom, describing it as a perfect embodiment of futuristic design and technology.
Developing a Brand with Sustainable Practices
The significance of this opening goes beyond displaying automobiles; it represents the broader vision of establishing a comprehensive brand operation system on a global scale. According to Zeng Shuo, the President Director of LEPAS Indonesia, this showroom is a testament to LEPAS's ongoing efforts in creating a reliable brand experience, which emphasizes quality service and a sustainable operational network.
LEPAS's Global Journey and Future Endeavors
Since its debut as an independent brand in April 2025, LEPAS has embarked on an ambitious journey, making its international mark by participating in major automotive events such as the Indonesia International Auto Show and the Salone dell'Auto di Torino in Italy. These events have helped establish partnerships with distributors in the UAE and Kuwait, and led to a successful dealer signing ceremony in South Africa.
Shaping a New Era in the NEV Market
The inauguration of the World's First Showroom not only cements LEPAS’s positioning in the marketplace but also underscores its commitment to promoting an elegant lifestyle that resonates with their philosophy. This development opens a fresh chapter in the global NEV arena, setting high standards for innovation and chic design.
As LEPAS looks ahead, the brand is poised to further refine the intersection of technological advancement and driving pleasure. Their vision is clear—to offer users worldwide a transformative NEV mobility experience that combines elegance with performance. With the foundation set through this showroom, LEPAS is positioned to lead the charge towards a more innovative and stylish future in electric vehicle mobility.
Frequently Asked Questions
What is the significance of the LEPAS showroom's opening?
The showroom signifies the global expansion and commitment of LEPAS to establish a strong presence in the NEV market with a focus on quality and sustainability.
Who attended the showroom's grand opening?
Notable attendees included Indonesian government officials, media representatives, and the winner of Miss Universe Indonesia 2025, all celebrating this milestone.
What technology does the showroom feature?
The showroom includes AiMOGA, an intelligent robot that offers consultations and guides visitors, enhancing the overall customer experience.
How has LEPAS engaged in the global market so far?
Since its independent brand debut, LEPAS has participated in international auto shows and established partnerships in regions such as Europe, the Middle East, and Africa.
What are LEPAS's goals for the future?
LEPAS aims to continue merging design aesthetics and technological innovation to provide users with unique and elegant NEV mobility experiences.
