LEPAS Ushers in a New Era with Its First Showroom
On January 19, LEPAS, the innovative NEV brand under Chery Group, officially opened its showroom in Jakarta, Indonesia. This event was a monumental step in LEPAS's journey, with over a hundred attendees, including government representatives, media personnel, and dealership partners, gathered to celebrate this significant milestone.
A Glimpse of the Showroom Experience
At this lively event, notable figures such as executives from LEPAS Indonesia and the current Miss Universe Indonesia participated in the ceremonial ribbon-cutting, officially inaugurating the World's First LEPAS Showroom. Inside, the flagship model, the LEPAS L8, sparked considerable interest with its blend of innovative features and elegant design.
The Role of Technology in Showroom Engagement
A standout feature of the showroom was AiMOGA, the intelligent host robot. AiMOGA provided visitors with guided tours and intelligent consultations, greatly enhancing the overall experience. Comments from lifestyle influencers emphasized the showroom's unique integration of advanced technology and sophisticated aesthetics. They expressed admiration for how the intelligent robot reception seamlessly blended into the futuristic atmosphere of the showroom.
LEPAS's Vision for the Future
The grand opening symbolized more than just a new location; it marked the execution of a comprehensive brand operation system dedicated to sustainability. Zeng Shuo, President Director of LEPAS Indonesia, remarked, "The presence of the MAS Kelapa Gading showroom reinforces LEPAS's commitment to building the brand sustainably through a consistent network, service quality, and brand experience." This statement reflects LEPAS's dedication to maintaining high standards in everything they do.
Global Expansion and Impact
Since launching as an independent brand in April 2025, LEPAS has made significant strides in establishing its presence globally. The brand has participated in various international events, including its debut at the Indonesia International Auto Show and its recent showcase at the Salone dell'Auto di Torino in Italy. They have also made headway in the UAE and Kuwait, while plans for a Brand Launch and Dealer Signing Ceremony in South Africa are underway.
The World’s First Showroom opening has crystallized LEPAS's positioning within the global market. It stands as a vital symbol of their philosophy promoting an elegant lifestyle. The showroom highlights LEPAS's aspiration to become a benchmark in the NEV sector.
The Road Ahead for LEPAS
Looking to the future, LEPAS aims to further promote the synergy of technological advancement, aesthetic design, and a sophisticated driving experience. Their mission is clear: to deliver unparalleled NEV mobility solutions and instill a sense of luxury in lifestyle travel for users worldwide.
Frequently Asked Questions
What is the significance of the LEPAS showroom opening?
The opening marks LEPAS's first showroom and reflects its commitment to establishing a robust international presence in the NEV market.
What unique features does the LEPAS showroom offer?
The showroom features the LEPAS L8 model and utilizes AiMOGA, an intelligent host robot that enhances the visitor experience through guided tours.
Who attended the showroom opening?
The event was attended by government representatives, media, lifestyle KOLs, and executives from LEPAS Indonesia.
What does LEPAS aim to achieve with this showroom?
LEPAS aims to integrate innovation with elegance, enhancing brand experience and showcasing their commitment to sustainability.
How has LEPAS expanded globally since its launch?
LEPAS has participated in international auto shows and hosted events in various countries, establishing partnerships in multiple regions.
