KRAFTON Unveils Groundbreaking AI Technology at CES 2025
KRAFTON has made a significant impact at CES 2025, unveiling a remarkable new development in gaming technology. This innovative initiative highlights KRAFTON's commitment to enhancing player interaction and engagement through artificial intelligence. The collaboration with NVIDIA at this prominent IT exhibition marks a pivotal moment for KRAFTON as they pioneer the integration of advanced AI in the gaming landscape.
Introduction of Co-Playable Characters (CPCs)
The centerpiece of KRAFTON's showcase at CES is the introduction of Co-Playable Characters (CPCs). These AI companions possess the unique ability to engage with players in real-time, providing a more immersive and interactive gaming experience. Unlike conventional NPCs (Non-Playable Characters), which operate on pre-defined scripts, CPCs use advanced AI technology, specifically the on-device Small Language Model (SLM), to understand and respond to player actions in an organic manner.
Enhanced Gaming Realism
This evolution in player-character interaction represents a significant leap forward in gaming realism. Thanks to NVIDIA's ACE (AI Companions Everywhere) technology, KRAFTON is set to transform traditional gameplay. By leveraging this AI technology, CPCs can interpret complex game scenarios, respond appropriately to player choices, and adapt their behavior to create a fluid gaming experience that feels more human and relatable.
Expansion Across Gaming Portfolio
KRAFTON's vision extends beyond a single title. The company plans to implement CPC technology across its entire gaming portfolio, including popular franchises like PUBG and inZOI. This widespread integration is aimed at enriching player experiences and inviting gamers to embark on new adventures alongside their AI companions.
Comments from Leadership
During this flagship presentation, CEO CH Kim expressed his enthusiasm for the direction KRAFTON is heading. He stated, "CES 2025 marks a significant milestone for KRAFTON as we look to unveil AI technology that will revolutionize the gaming industry." His words reflect a broader commitment to collaborating with NVIDIA on harnessing AI innovations that promise to redefine player engagement.
Insights from NVIDIA
Keita Iida, Vice President of Developer Relations at NVIDIA, shared his insights on this transformation in gameplay. He remarked, "AI is transforming the way games are created and played. By incorporating our innovative AI technology, KRAFTON is opening avenues for co-playable characters that deliver unique experiences for players."
KRAFTON’s Commitment to AI Development
KRAFTON's dedication to advancing AI technology is reinforced by the establishment of its Deep Learning Division in 2022. Through this initiative, KRAFTON has invested in a variety of core AI technologies including Natural Language Processing (NLP), 3D Vision & Animation, Voice Synthesis, Reinforcement Learning, and Multi-modal Learning.
The company's efforts to remain at the forefront of AI development are evident in their participation in key international AI conferences, including NeurIPS, ICML, and ICLR. By presenting multiple papers at these events, KRAFTON has showcased its commitment to research and development, further establishing itself as a leader in the gaming industry.
Looking Forward
The unveiling of CPC technology at CES 2025 signifies KRAFTON’s ongoing commitment to pioneering a new era in gaming. As players engage with their AI companions, a new chapter in interactive entertainment unfolds. This initiative invites gamers to experience a more profound narrative and emotional connection, ultimately enriching the gaming world.
Frequently Asked Questions
What are Co-Playable Characters (CPCs)?
Co-Playable Characters (CPCs) are AI companions that engage with players in real-time, enhancing the gaming experience through realistic interactions.
How does NVIDIA ACE technology contribute to CPCs?
NVIDIA ACE technology enables CPCs to use Small Language Models, allowing them to understand and respond appropriately to player actions during gameplay.
Which KRAFTON games will feature CPCs?
CPC technology is expected to be integrated into various KRAFTON titles, including the PUBG franchise and inZOI.
What is KRAFTON's focus regarding AI development?
KRAFTON is focused on advancing AI technologies, engaging in significant research, and transforming player experiences in the gaming industry.
What recent achievements does KRAFTON boast in AI research?
KRAFTON has made strides in AI research by participating in numerous international conferences and establishing a dedicated Deep Learning Division.
