Kliro Capital Partners Introduces Fortitude Spirits Group
Kliro Capital Partners, following the acquisition of ICB, proudly announces the formation of Fortitude Spirits Group. This initiative aims to establish Fortitude as a leading independent spirits company in the UK. With an experienced team and significant investment, the group is set to collaborate with various industry partners to enhance production, brand development, and distribution of premium spirits.
Divisions of Fortitude Spirits Group
The Fortitude Spirits Group comprises three distinct divisions, each focused on a specialized area of the spirits market:
1. Fortitude Spirits
This division is dedicated to creating and nurturing unique brands that not only appeal to consumers globally but also aim to disrupt traditional cultural settings.
2. Fortitude Drinks UK
Fortitude Drinks UK serves as the distributor for both Fortitude Spirits and third-party brands. The division leverages over 35 years of industry experience, utilizing exceptional sales and marketing expertise to enhance brand presence across various UK channels.
3. ICB Distillers
With a robust reputation built over 35 years, ICB Distillers will increase production capacity to distill, blend, and bottle products from Fortitude Spirits, including private label and third-party items.
Leadership at Fortitude Spirits Group
Fortitude Spirits Group is under the leadership of seasoned professionals:
- Warren Scott – Chairman of Kliro Capital Partners and Fortitude Spirits Group, brings 25 years of experience, including founding Quintessential Brands Group and roles at top investment banks.
- Nick England – Managing Director of Fortitude Drinks UK, offers a wealth of experience from senior sales positions at notable companies like Carlsberg UK.
- Paul Cornell – Brands Director at Fortitude Spirits, previously led premium brands at major firms such as Diageo and Asahi, contributing to remarkable growth.
- A new CEO for Fortitude Spirits Group will be announced soon.
Vision for the Future
Warren Scott states, "Fortitude Spirits Group aims to provide unparalleled service to our customers, brand owners, and consumers. We are committed to uncovering new avenues for growth, pushing boundaries in spirit innovation, and fostering a shared spirit of success with our partners."
Key Facts about Fortitude Spirits Group
- Accredited production facility located in Middlesborough.
- Annual production capacity of up to 6 million cases.
- Production of over 400 SKUs each year, tailored for various market demands.
- A comprehensive distribution network across the UK.
- Offering premium brands suitable for international markets like Rozel Rosé Vodka and Hawksbill Spiced Rum.
Frequently Asked Questions
What is Fortitude Spirits Group?
Fortitude Spirits Group is a new initiative launched by Kliro Capital Partners and ICB, aiming to become a major player in the independent spirits industry in the UK.
Who leads Fortitude Spirits Group?
The group is led by Warren Scott, along with a talented management team including Nick England and Paul Cornell, who bring extensive industry experience.
What are the divisions within Fortitude Spirits Group?
The group consists of three divisions: Fortitude Spirits, Fortitude Drinks UK, and ICB Distillers, each focusing on powerful brand creation, distribution, and production enhancement.
What types of products will Fortitude Spirits offer?
Fortitude Spirits Group plans to produce distinctive, premium spirits that cater to various markets, including international products like Rozel Rosé Vodka and Hawksbill Spiced Rum.
What is the mission of Fortitude Spirits Group?
The mission is to discover new growth avenues in the spirits sector, innovate spirit creation, and support brand owners in achieving success in the market.
