Kingsford® Presents Slow Burn: A Unique Fragrance Experience
Kingsford, a revered name in charcoal grilling for over a century, is venturing into a captivating new realm — fragrances. In an exciting partnership with football superstar and grilling authority Jason Kelce, Kingsford has introduced Slow Burn. This new scent encapsulates the iconic aroma of grill-kissed meals, transforming that beloved smell into a memorable fragrance experience. For those who cherish the ambiance of grilling and cherish moments of togetherness, Slow Burn is here to evoke the spirit of cooking outdoors without the need of lighting a match.
A Nostalgic Aroma
Jason Kelce captures the essence of this new fragrance perfectly. He reflects on how distinct charcoal aromas bring back memories of family barbecues and cherished moments together. "Smell is a powerful sense; it recalls memories and emotions in a flash. Slow Burn evokes nostalgia for me — reminding me of what truly matters: family, friends, and the joy of grilling. You’ll not only smell great, but you’ll feel connected to those important memories,” said Kelce.
The Distinctive Notes of Slow Burn
Slow Burn is not merely a novelty fragrance, but rather a carefully crafted gourmande smoke blend that caters to the sophisticated palates of grill enthusiasts. It embodies the unmistakable wood-fired essence that only Kingsford charcoal can deliver, offering a rich and smoky scent that appeals to both aroma lovers and grilling pros alike. The fragrance notes are a delightful mix of charred hardwood, fire ember, sawdust, and carbon clove, all harmonizing to reproduce that cherished smoky essence.
The Exclusive Release of Slow Burn
Beginning on a specified date, Slow Burn will be available for purchase, priced at $30.62, exclusively on Kingsford’s official website. This limited-edition fragrance serves as an ideal gift for grilling aficionados, fans of the grilling culture, or anyone who appreciates the warmth of gatherings around the grill.
Mitchell O'Furey, Head of Marketing at Kingsford, emphasizes the significance of their century-long journey in perfecting charcoal grilling, making them uniquely qualified to launch a fragrance inspired by grilling. "Slow Burn is a bold statement that reflects the backyard grilling experience, blending fun with high quality, ensuring that every whiff stirs envy among neighbors. Whether you’re grilling at home or heading out, this fragrance celebrates life’s most flavorful moments,” he remarks.
For further insights on Slow Burn or to view Kingsford's expansive range of grilling products, explore their official website and follow them on social media for the latest updates.
About Kingsford®
Founded more than 100 years ago, Kingsford is an American company that set out to better utilize wood debris, and it has since become a staple in charcoal grilling. Today, it remains the preferred brand for charcoal grilling in the United States, leveraging both domestic and international ingredients. Kingsford's products range from classic briquettes to specialized varieties favored by culinary professionals, creating a unique grilling experience that balances flavor and tradition.
About The Clorox Company
The Clorox Company champions wellness and sustainability, with a diverse portfolio of trusted brands, including Kingsford. As a pioneer of corporate responsibility, Clorox has been recognized for its efforts in sustainability, earning accolades for its environmentally conscious practices.
Frequently Asked Questions
What is Slow Burn by Kingsford®?
Slow Burn is a unique fragrance launched by Kingsford in partnership with Jason Kelce, capturing the aromatic essence of grilling.
When will Slow Burn be available for purchase?
Slow Burn will be released on a specified date at $30.62, exclusively on Kingsford’s website.
What notes are included in the Slow Burn fragrance?
The fragrance features notes of charred hardwood, fire ember, sawdust, and carbon clove, capturing a rich, smoky essence.
Who is Jason Kelce?
Jason Kelce is a renowned football player and passionate grill master, known for his love of barbecue culture.
Why choose Kingsford® charcoal products?
With over a century of experience, Kingsford is synonymous with quality and flavor, making it the preferred choice for grilling enthusiasts.
