Katie Gross Takes Charge as Suzy's New President
Suzy, a leading market research and consumer insights platform, is making headlines with the promotion of Katie Gross to President. This exciting milestone comes as the company continues to innovate and grow, reinforcing its dedication to delivering actionable insights to clients around the globe.
A Leader with Extensive Experience
Katie Gross brings over 20 years of extensive global leadership experience to her new position. Prior to joining Suzy, she held key roles at well-known companies like Cint, Toluna, and Mintel. This diverse background has prepared her well to enhance Suzy's strategies and initiatives, with a strong focus on improving customer experiences and fueling business growth.
Creating a Top-Notch Team
During her time at Suzy, Katie has played a crucial role in fostering a high-performance culture. She has effectively built a talented team committed to helping clients achieve high-quality, agile research solutions. Her leadership has been vital in aligning the company’s objectives with the needs of clients, ensuring that Suzy stays at the forefront of market research.
Broadening Research and Innovation Efforts
As President, Katie plans to oversee all commercial operations and broaden her contributions to corporate development and strategic planning. This expanded role will allow her to drive product innovation and elevate customer satisfaction, which aligns perfectly with Suzy's vision of transforming the research process.
Providing Real-Time Insights for Contemporary Brands
Katie shared her excitement about this new opportunity, stating, "I'm thrilled to step into the role of President at such an exciting time for Suzy. Alongside our talented team, we'll push the limits of what's possible in consumer insights. Our aim is to ensure brands have access to the real-time data they need to succeed in today’s fast-paced market." This vision highlights Suzy's commitment to merging innovative research methodologies with practical solutions.
Recognition from Leadership
Matt Britton, Founder and CEO of Suzy, praised Katie's achievements, highlighting her significant influence on the company's culture and products. He stated, "Katie has been an exceptional leader at Suzy, continually enhancing our culture, products, team dynamics, and customer relationships. I am confident that as President, she will keep driving our mission forward and help Suzy achieve new heights." Her promotion speaks to her dedication and outstanding leadership abilities.
A Commitment Beyond Suzy
In addition to her executive position at Suzy, Katie Gross actively engages with the broader market research community. She is a board member of the Insights Association and the Market Research Institute International, demonstrating her commitment to mentorship and advancing industry standards.
About Suzy
Founded in 2018, Suzy has revolutionized the research landscape by integrating quantitative analysis, qualitative insights, and targeted audiences into a unified research platform. Suzy enables teams to conduct research efficiently, with agency-quality standards, all while being more cost-effective compared to traditional methods. The company has received recognition for its innovative approach, appearing in renowned lists such as Forbes’ Best Startup Employers and Inc. Magazine's Top Workplaces.
Contact Information
If you have any questions, please feel free to contact:
Melissa Dunn
EVP, Marketing & Communications
Suzy, Inc.
917-969-8200
melissa.dunn@suzy.com
Frequently Asked Questions
What does Katie Gross's promotion mean for Suzy?
Katie Gross's promotion to President represents Suzy's ongoing commitment to strong leadership and innovation within the market research industry.
What qualifications does Katie Gross bring to Suzy?
Katie comes with over 20 years of leadership experience from organizations like Cint, Toluna, and Mintel, particularly in business development and enhancing customer experience.
How will Katie Gross impact Suzy's growth?
In her new position, she will oversee commercial functions, focus on product innovation, and aim to boost customer satisfaction, all of which are vital for driving business success.
What is the main strength of Suzy?
Suzy is known for merging quantitative and qualitative research into a single connected platform, enabling teams to gain real-time insights efficiently.
Who should I contact for inquiries about Suzy?
You can reach out to Melissa Dunn, EVP of Marketing & Communications, at 917-969-8200 or via email at melissa.dunn@suzy.com.
