JETOUR's New Flagship Store Launch
JETOUR Auto has proudly inaugurated its first flagship store in the CIS region, marking a monumental step in its growth strategy. This impressive 2,000-square-meter showroom is strategically situated in downtown Astana. It not only reflects the brand's commitment to enhancing its sales network but also showcases significant advancements in local production and overall premium transformation.
Elevating Customer Experience
Located within close proximity to key landmarks, the flagship store aims to offer exceptional and convenient services to customers. The store features a carefully designed layout that comprises dedicated zones for product displays, test drives, customer consultations, and comprehensive after-sales support. This integrated approach ensures that customers enjoy a seamless experience from start to finish.
Establishing a Strong Market Presence
Since making its entry into the Kazakh market in mid-2023, JETOUR has experienced rapid growth, successfully launching over 30 retail outlets in just two years. This remarkable expansion has positioned JETOUR as the leading Chinese automotive brand within the region. By the end of the first half of 2025, the company has claimed the top spot among Chinese SUV brands, driven by increasing market share and brand recognition.
Localized Production Efforts
In a bid to further strengthen its market position, JETOUR is significantly ramping up its investment in localized operations. The brand has rolled out multiple models, with seven of these made possible through its KD (knock-down) assembly facility. This local production strategy enables JETOUR to respond efficiently to the market's evolving demands and helps to optimize supply chains. Plans are already in motion for the construction of a flagship store in Almaty, which is expected to be operational before the end of the year.
Looking to the Future
Ke Chuandeng, the president of JETOUR International, emphasized Kazakhstan's pivotal role in the company's global strategy. He indicated that the region is vital to JETOUR's ambitious plan to foster a smart mobility ecosystem throughout Central Asia and the broader CIS area. The inauguration of this flagship store not only cements JETOUR's enduring commitment to the market but also showcases the company’s preparedness to adapt to the dynamic needs of consumers.
Continued Innovation and Expansion
As JETOUR looks towards the future, the company is dedicated to introducing a new lineup of premium off-road and NEV models. Furthermore, efforts will be made to expand its service outlets, ensuring that JETOUR delivers on its promise of "global quality, local experience," thereby enhancing customer satisfaction.
Frequently Asked Questions
What is the significance of JETOUR's new flagship store?
JETOUR's flagship store is aimed at enhancing customer experience and showcasing its commitment to the market in Central Asia.
How many retail outlets has JETOUR launched in Kazakhstan?
JETOUR has launched over 30 retail outlets within two years of entering the Kazakhstan market.
What models has JETOUR introduced?
JETOUR has introduced multiple models and localized seven models through its KD assembly facility.
What future plans does JETOUR have?
JETOUR plans to introduce premium off-road and NEV models while also expanding its service outlets.
Who is Ke Chuandeng?
Ke Chuandeng is the president of JETOUR International, emphasizing the brand's strategic plans in Kazakhstan.
