James Avery Artisan Jewelry Expands into Tennessee
James Avery Artisan Jewelry, a cherished Texas-based jewelry brand, has taken an exciting step into Tennessee by opening a new store at West Town Mall. This milestone marks an impressive expansion for the family-owned business, which is known for crafting 90% of its jewelry in Texas. With this new location, James Avery now operates 135 stores across six states, enriching communities with their artisan-quality designs.
Craftsmanship and Community Connection
Founded in 1954 in the picturesque Texas Hill Country, James Avery has played a significant role in helping individuals celebrate life's memorable moments with their finely crafted jewelry. Each piece is produced in sterling silver and 14K gold, featuring over 600 unique charm designs. The brand's dedication to quality is evident in their motto, Crafted with Heart™, reflecting the personal stories and milestones of its customers.
Exciting Charm Event Launch
The new Knoxville store opened just in time for the highly anticipated annual Charm Event. During this time-honored tradition, customers can receive a complimentary charm holder worth up to $79 when they purchase two charms. This event embodies the spirit of the company and presents an exceptional opportunity for individuals to expand their charm collections.
Creating Local Buzz and Shared Experiences
The local community has responded enthusiastically to the store's grand opening. Instagram influencers have visited the location, sharing their experiences and providing their followers with special previews. This engagement showcases the personalized service James Avery is known for, allowing customers to connect more deeply with their handcrafted jewelry.
Store Manager Insights
Carol Lee, the store manager, expressed her excitement about the community's appreciation for their designs. She said, "We love the passion customers have for our designs and especially the way they connect meaning to the jewelry they wear. It’s an honor to continue that legacy here in Tennessee, and we can't wait to help guests find pieces they love during the Charm Event."
Visiting the New Location
The store is officially open to welcome shoppers at 7600 Kingston Pike, Suite 1142. Operating hours are Monday through Thursday from 10 a.m. to 8 p.m., Friday through Saturday from 10 a.m. to 9 p.m., and Sunday from 12 p.m. to 6 p.m. Customers can enjoy the flexibility of shopping in-store or opt for the Buy Online, Pick Up In Store service.
About James Avery Artisan Jewelry
James Avery is a vertically integrated, family-owned establishment focusing on finely crafted jewelry for everyone. Utilizing only the highest quality materials, over 90% of their products are lovingly crafted in Texas. The range of jewelry is available at various retail locations, the company's website, and additionally through partnered retailers.
Follow Us for Updates
Customers and fans can follow James Avery on popular social media platforms, including Facebook, Instagram, Pinterest, LinkedIn, TikTok, and YouTube, to stay updated on new releases, trends, and the cultural significance behind their jewelry designs.
Frequently Asked Questions
What types of jewelry does James Avery offer?
James Avery specializes in finely crafted jewelry, including rings, necklaces, earrings, bracelets, and charms, mainly in sterling silver and 14K gold.
Where is the new Tennessee store located?
The new James Avery store is located at 7600 Kingston Pike, Suite 1142, Knoxville, TN 37919.
What is the Charm Event?
The Charm Event is an annual celebration where customers receive a complimentary charm holder with the purchase of two charms, allowing them to enhance their charm collection.
How can customers shop with James Avery?
Customers can shop in-store, utilize the Buy Online, Pick Up In Store option, or explore the wide selection available on JamesAvery.com.
How long has James Avery been in business?
James Avery was founded in 1954 and has been dedicated to crafting meaningful jewelry for nearly 70 years.
