Jacque Harms Joins KKTV as General Manager
ATLANTA – Gray Media, Inc. (NYSE: GTN) has recently appointed Jacque Harms as the General Manager of KKTV, a CBS affiliate in Colorado Springs. This announcement comes as the company prepares to enhance its local service and strengthen its commitment to the community.
Jacque's Rich Background in Media
With over 35 years in the media industry, Jacque Harms brings a wealth of experience to her new role. Before joining KKTV, she served as the General Manager at WTOK-TV in Meridian, where her leadership was instrumental in the station achieving the Mississippi Association of Broadcasters Small Market Station of the Year in 2024. Additionally, she earned recognition as a Service to America finalist in 2021 by the National Association of Broadcasters.
Achievements at WTOK-TV
During her tenure at WTOK-TV, Jacque and her team excelled in digital storytelling, which significantly increased audience engagement. The station's digital audience outperformed similar local news outlets by an impressive 144%, showcasing the effective strategies that Jacque implemented. Furthermore, WTOK-TV witnessed a notable increase in sign-on/sign-off ratings by 34% in the most recent year.
Experience Across Roles
Jacque’s extensive background also includes key positions as a news director, anchor, and producer, notably at KNOP-TV in North Platte, Nebraska. Her diverse experiences contribute to her comprehensive understanding of the media landscape.
Community Engagement and Future Plans
Expressing her excitement, Jacque stated, “I am honored and excited to join the Colorado Springs community and KKTV family. Our commitment to delivering engaging content on broadcast and digital platforms, with a focus on the best news and weather content, will remain our top priority.” This dedication reflects her intention to foster a robust connection with local viewers.
About Gray Media
Gray Media, previously known as Gray Television, Inc., is a prominent multimedia company based in Atlanta. Recognized as the largest owner of local television stations in the United States, Gray serves 113 markets reaching approximately 36% of US TV households. The company’s portfolio is remarkable, featuring 77 top-rated television stations and a significant presence in Hispanic TV markets with 43 Telemundo affiliates.
Digital Media Ventures
In addition to its television assets, Gray owns Gray Digital Media, a comprehensive agency focused on delivering cutting-edge digital marketing solutions to national and local clients. Their array of media properties also includes video production firms like Raycom Sports and Tupelo Media Group.
Contact Information
For further inquiries, individuals can reach out to Sandy Breland, Executive Vice President and Chief Operating Officer of Gray Media, at 404-266-8333.
Frequently Asked Questions
Who is Jacque Harms?
Jacque Harms is the newly appointed General Manager of KKTV, bringing decades of media experience to the role.
What are Jacque's achievements?
She previously led WTOK-TV to win several awards, including the Small Market Station of the Year.
What is Gray Media?
Gray Media is the largest owner of local television stations in the US, with a significant digital media presence.
What will Jacque focus on at KKTV?
Jacque aims to prioritize engaging news and weather content across broadcast and digital platforms.
How can I contact Gray Media?
For inquiries, reach Sandy Breland at 404-266-8333.
