Innovative Partnership Aims to Launch Affordable D2M Devices

Emerging Partnership: Saankhya Labs and Sinclair Team Up

Saankhya Labs, a subsidiary of Tejas Networks, along with Free Stream Technologies and Sinclair, Inc., is embarking on an exciting journey to enhance mobile technology access in India. This collaboration aims to design and launch affordable mobile devices with advanced Direct-to-Mobile (D2M) capabilities, marking a significant milestone in India's technology landscape.

Introducing Low-Cost Direct-to-Mobile Devices

The technological innovation comes with the power of Saankhya’s Pruthvi-3 ATSC 3.0 chipsets, setting a remarkable precedent in India's semiconductor development and the Atmanirbhar Bharat initiative. These devices will include smartphones, USB dongles, gateways, and a budget-friendly feature phone, demonstrating an integrated approach tailored for diverse consumer needs.

A New Era of D2M Technology Trials

For over two years, advanced D2M technology has been rigorously tested, focusing on its potential applications in data broadcasting and multimedia delivery. The collaboration is now ready to enter consumer trial phases, indicating a promising path forward for new mobile services in India. The trials will leverage partnerships with prominent mobile system-on-a-chip suppliers boasting a substantial global market presence.

Industry Leaders Share Insights

Parag Naik, the dynamic CEO of Saankhya Labs, expressed enthusiasm about the advances made in D2M technology, emphasizing the company's commitment to steer India towards a self-sustaining tech ecosystem. His insights resonate with the anticipated rise in consumer-ready D2M solutions that promise a wider reach and improved performance.

Sinclair's Vision for the Market

Echoing Naik's sentiments, Chris Ripley, President and CEO of Sinclair, lauded the potential impact of affordable feature phones on domestic demand in India, predicting that they would invigorate the market, appealing to over 300 million users. The launch of these devices for trials is anticipated in the first half of the upcoming year, heralding a competitive landscape that prioritizes affordability for both Indian and global consumers.

Transforming Mobile Technology Supply Chains

Sumeet Nindrajog, Director of FreeStream, highlighted the promising trajectory for mobile brands adopting D2M services. With plans to enhance the mobile technology supply chain, FreeStream aims to consolidate their efforts towards realizing India's ambition for technological advancement, further contributing to the nation’s technological evolution.

About Saankhya Labs

Saankhya Labs stands out as a beacon of innovation in the technology sector, operating as a leading-edge company specializing in wireless communication solutions. Their extensive portfolio spans across various applications, including 5G NR, satellite communications, and D2M broadcast technologies, with a strong emphasis on proprietary chipset systems that have garnered global recognition.

About Sinclair

Sinclair, Inc., a major player in the media and telecommunications industry, focuses on enhancing local broadcast television, paving the way for advanced video and data broadcasting services. With a forward-thinking approach, Sinclair is dedicated to leveraging next-generation broadcast platforms that enhance user experience.

About FreeStream

Free Stream Technologies, rooted in innovation from IIT Kanpur, showcases India’s prowess in deep tech development. The company is committed to constructing a robust network infrastructure aimed at revolutionizing D2M technology, marrying cutting-edge technology with consumer demands.

Frequently Asked Questions

What is the purpose of the collaboration between Saankhya Labs and Sinclair?

The partnership aims to develop and launch affordable mobile devices with advanced Direct-to-Mobile capabilities for enhanced consumer access.

What technology powers the new D2M devices?

The devices will utilize Saankhya's Pruthvi-3 ATSC 3.0 chipsets, supporting the latest advancements in semiconductor technology.

When are the consumer trials expected to begin?

Consumer trials are anticipated to commence soon, with devices ready for testing in the first half of the upcoming year.

How does this initiative support India's technological growth?

This initiative aligns with the Atmanirbhar Bharat mission, contributing to India's self-reliance in technology and mobile communication sectors.

What types of devices will be included in the trials?

The trials will feature smartphones, USB dongles, gateways, and low-cost feature phones, demonstrating the versatility of the D2M technology.

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