MasonMade Ventures Launches to Revamp Facilities Management
Serial Entrepreneurs Aim to Disrupt the FM Industry through Innovative Software Solutions and Expert Trades
MasonMade Ventures, established by visionary entrepreneurs Joseph Scaretta and Moses Carrasco, is set to change the face of facilities management. This operational holding company focuses on investing in and developing critical infrastructure businesses, aiming to address significant gaps within the industry through inventive software solutions and technical infrastructure trades.
Investment Strategy and Market Focus
The investment strategy of MasonMade Ventures centers on addressing complex challenges in underrepresented market sectors such as fire suppression, material handling, and vertical transportation. Scaretta and Carrasco believe their unique approach will bring meaningful advancements to the facilities management landscape.
A People-First Culture
MasonMade Ventures embraces a dual-CEO structure, merging the insights of industry specialists with the experience of operations and business development professionals. This model allows portfolio companies to operate autonomously while benefiting from essential strategic support and scalable growth pathways. The approach reinforces a culture focused on people, fostering collaboration and innovation throughout the leadership team.
Vision and Commitment
"At MasonMade, we are committed to fostering environments where businesses can flourish," said Carrasco. The firm's philosophy centers on empowering facilities management entrepreneurs who have diligently built their companies from the ground up. This alignment of purpose emphasizes partnership in driving growth and success.
Redefining Facilities Management
MasonMade is more than just a holding company; it embodies a legacy of success and innovation. Scaretta and Carrasco have been trailblazers in the facilities management space since they began their journey in 2003 with Empire Facilities. Their disruptive vision aims to establish new benchmarks for excellence within the industry.
Expertise and Leadership Team
The team at MasonMade boasts extensive expertise and a commitment to operational excellence. The leadership of Desiree Russo, who brings 20 years of operational experience in the field, and Rob Baird, who excels in optimizing financial structures, strengthens the firm's ability to deliver strategic guidance to its portfolio companies.
Both Russo and Baird, as partners at MasonMade, play pivotal roles in executing the company’s vision and ensuring success in the facilities management sector.
Social Impact and Future Initiatives
MasonMade Ventures is dedicated to making a positive social impact, as evidenced by their philanthropic initiatives. Programs like Pop Ups for Good and the Young Entrepreneur Challenge are proof of their commitment to community engagement and empowering the next generation of entrepreneurs.
With an eye toward sustainable growth, MasonMade Ventures is poised to redefine the facilities management industry through innovative practices and a strong people-centric approach.
About MasonMade Ventures
MasonMade Ventures is an operational holding company founded by Joseph Scaretta and Moses Carrasco. Its mission is to invest in and grow businesses that offer critical infrastructure support services, driven by a people-first philosophy and a commitment to operational excellence.
Frequently Asked Questions
What is the mission of MasonMade Ventures?
MasonMade Ventures aims to invest in and expand businesses providing essential infrastructure services while promoting a people-first culture.
Who are the founders of MasonMade Ventures?
The company was founded by serial entrepreneurs Joseph Scaretta and Moses Carrasco, known for their innovative approaches in business.
How does MasonMade Ventures support its companies?
Through a unique co-CEO model, it pairs industry experts with specialists in operations and business development for strategic support.
What sectors does MasonMade focus on?
MasonMade Ventures focuses on underserved sectors like fire suppression, material handling, and vertical transportation.
What future initiatives does MasonMade have planned?
The firm plans to relaunch the Young Entrepreneur Challenge in 2026 to foster the next generation of leaders and entrepreneurs.
