In The Raw® Sweetens the Coffee Scene
In The Raw®, the makers of Sugar In The Raw, have launched an exciting collaboration with 40 top coffee partners at over 100 locations to celebrate National Coffee Day. This initiative aims to bring a touch of additional sweetness to the coffee experience for enthusiasts as they come together to honor their favorite beverage.
Supporting Local Coffee Shops
In a noteworthy display of support, In The Raw® is rolling out its very first "National Coffee Day" campaign, designed to spotlight and appreciate the local coffee shops that proudly offer their well-known brown packets of Sugar In The Raw. The campaign will kick off with vibrant displays, emphasizing participating coffee shops and inviting customers to enjoy their next meal, thanks to gift cards available at these locations. You can simply scan the QR code on the promotional materials or check out their Instagram to learn more.
Celebrating Generosity on National Coffee Day
On September 29, the day dedicated to coffee lovers, In The Raw® has an exciting plan. Team members will visit participating coffee shops to cover the cost for a select group of lucky coffee drinkers, ensuring that memorable moments are created on this special day.
The CEO's View on Sweetening Lives
Steven Eisenstadt, the CEO of In The Raw®, expressed his enthusiasm for the campaign, stating, "We’re honored to be woven into so many morning rituals, whether enjoyed at home or during a rush to work. The trust we've built with coffee shops and foodservice operators over the years is the foundation of our business. Sugar In The Raw was born from the desire of coffee lovers seeking a premium, less refined option for their drinks. It’s this rich history that we aim to celebrate with our National Coffee Day initiative."
Celebrating Over 50 Years of Sweetness
With a legacy stretching over fifty years in the sweetener industry, In The Raw® recognizes the significance of local coffee shops that have played a crucial role in their journey. This campaign pays tribute to their contributions and is a way to show appreciation for all the loyal customers who choose their products every day.
About In The Raw®
In The Raw® is a cherished brand of premium sweeteners created by Cumberland Packing Corp., a family-owned business that has thrived since 1970. The flagship product, Sugar In The Raw®, paved the way for an array of sweetener options, attracting consumers who want to add a sweeter touch to their recipes. Their product range also includes Stevia In The Raw®, Monk Fruit In The Raw®, Organic Agave In The Raw®, and Organic Honey In The Raw®. The brand remains committed to providing high-quality sweetening products that elevate culinary experiences.
Explore More
Curious about In The Raw® and its diverse selection of sweeteners? For further information and to explore more about their products, their official website serves as a helpful resource for all your sweetening needs.
Frequently Asked Questions
What is National Coffee Day?
National Coffee Day is a celebration of coffee, recognized each year by coffee lovers throughout the country, featuring special promotions and events at various coffee shops.
How is In The Raw® involved in National Coffee Day?
In The Raw® has teamed up with several coffee shops to celebrate National Coffee Day with giveaways and by covering the costs for select customers at participating locations.
Where can I find participating coffee shops?
To find participating coffee shops, look for promotional posters around New York City or scan the QR codes available in-store.
What other sweetener options does In The Raw® offer?
In addition to Sugar In The Raw®, the brand provides Stevia In The Raw®, Monk Fruit In The Raw®, Organic Agave In The Raw®, and Organic Honey In The Raw®.
How can I learn more about In The Raw® products?
If you want to explore more about In The Raw® and its extensive variety of sweeteners, visit their official website.
