H&M and Perfect Moment Collaboration
This holiday season, H&M is excited to introduce an elevated slope style collection through a collaborative effort with the luxury ski and lifestyle brand, Perfect Moment. This collection showcases 28 pieces that beautifully blend performance with style, perfect for après-ski adventures and beyond. The unique capsule features down-filled outerwear, chic separates, and cozy knitwear alongside stylish winter accessories.
Versatile Ski Wear
The designs in this collection pay homage to Perfect Moment's roots in performance-led skiwear while embodying versatility to transition from the ski slopes to city streets seamlessly. For those looking to make a stylish statement, Perfect Moment x H&M is available in select stores as well as online.
Featured Key Pieces
Among the must-have items in the collection are a standout burgundy faux fur down-filled puffer jacket that falls just above the hips, and a striking black and white star-print puffer jacket complemented with a jacquard belt. Other key highlights include burgundy leather trousers reminiscent of classic ski pants, a loop knit cardigan adorned with striped trims, and a matching knitted ensemble featuring a button-top and shorts.
Accessory Highlights
To complete the après-ski look, the collection includes an array of accessories. Notable pieces are faux fur tall moon boots, shorter padded options, and hats embellished with pom-poms. For a chic touch, there are also wraparound sunglasses and a generously sized, oversized wool and mohair scarf adorned with a star print.
Color Palette and Materials
The vibrant color palette utilized in this collection draws inspiration from Perfect Moment's signature black, white, and silver shades while introducing rich burgundy and refreshing icy blue accents as contrasting elements. High-quality materials such as faux fur, leather, lurex knits, merino wool, mohair, and luxurious cashmere blends are woven throughout the collection. Prints skillfully reinterpret the brand's logo, showcasing the North Star on each piece as a distinctive emblem.
Design Details
The collection boasts thoughtful details including oversized hoods, adjustable toggles at the waist for a custom fit, jacquard trims, and playful pom-poms, ensuring that each garment is both stylish and functional.
Media Outreach and Contact
The vision behind this collaboration was shared by Jane Gottschalk, the Creative Director and Founder of Perfect Moment, who expressed excitement about translating the brand's distinct DNA into this convenient capsule collection for H&M. Ann-Sofie Johansson, the Creative Advisor and Head of Design Womenswear at H&M, reflected on the thrilling partnership, highlighting how the collection balances glamour with ease, capturing the spirit of après-ski.
For further inquiries, please reach out via email at Mediarelations.us@hm.com.
Frequently Asked Questions
What is the Perfect Moment x H&M collaboration?
The collaboration is a stylish winter collection focusing on après-ski apparel, combining luxury with casual wear suitable for various settings.
When will the collection be available?
The Perfect Moment x H&M collection will be available in select stores and online from December 2.
What are some key items in the collection?
Key items include faux fur puffer jackets, leather trousers, and a selection of trendy winter accessories.
Who is behind the Perfect Moment brand?
Perfect Moment is a luxury ski and lifestyle brand founded in Chamonix, known for high-performance skiwear.
How can I contact H&M for more information?
You can contact H&M through their media relations email at Mediarelations.us@hm.com.
