CELEBRATING WOMEN IN MOTORSPORTS
Valvoline Global is making waves in the motorsports industry by celebrating significant milestones for women in racing. Recently, Jessica Hawkins, an ambassador for Aston Martin Aramco Formula One Team, graced the track at Charlotte Motor Speedway, where history was made 75 years ago with the first woman competing in NASCAR's premier division. This noteworthy event connected the past with the present and showcased the evolution of women in the sport.
AN EXCITING CROSSOVER EVENT
In a remarkable display of collaboration, Valvoline Global brought together Aston Martin Aramco Formula One Team and Hendrick Motorsports for an exclusive two-seater NASCAR experience at one of the most iconic racetracks. Jessica Hawkins took on the thrilling challenge of driving a Hendrick Motorsports NASCAR Cup Series car alongside NASCAR Hall of Famer Jeff Gordon. The experience not only marked a significant moment in Hawkins' career but also emphasized Valvoline's commitment to diversity and inclusion within motorsports.
THE MOMENT OF A LIFETIME
Hawkins expressed her excitement about the opportunity, noting the unique characteristics of the NASCAR vehicle compared to her previous driving experiences. "The car itself was so different from anything I've driven before – it's heavy and has so much power," Hawkins said. She had the benefit of training with simulations and ride-alongs with Gordon, which helped her adapt to the demanding racing environment.
VALVOLINE'S COMMITMENT TO INNOVATION
According to Rob Kenny, Chief Brand and Digital Officer of Valvoline Global, this historic event is about more than just racing. It symbolizes what is possible when boundaries are pushed and innovation is embraced. He highlighted the decade-long partnership with world-class motorsport figures and emphasized that the ultimate goal is to inspire and promote diversity in racing.
A LEGENDARY PARTNERSHIP
Jeff Gordon, who has maintained a longstanding partnership with Valvoline through his racing career, shared his pride in being part of this event. His acknowledgment of Valvoline's product excellence transforms the experience into more than just competition; it strengthens the connection between the sport and its tech advancements. Gordon said, "Teaming up with Valvoline today and collaborating with talented drivers like Jessica Hawkins shows how partnerships like this pave the way forward, on and off the track."
INSPIRING FUTURE GENERATIONS
This remarkable event expands beyond the racetrack; it aims to inspire future generations of female drivers. Hawkins expressed her gratitude towards Valvoline Global for actively promoting women in motorsports, emphasizing the importance of creating opportunities and visibility for young girls interested in racing.
ABOUT VALVOLINE GLOBAL OPERATIONS
Valvoline Global Operations boasts a rich 150-year-old legacy as a leader in the automotive and industrial segments, delivering innovative and high-quality products. Founded in 1866, the company gained recognition by producing the world's first branded motor oil. With an expansive reach across 140 countries, Valvoline promotes itself as The Original Motor Oil and is committed to pioneering future solutions in mobility, which includes a strategic alliance with Aramco to further enhance product innovation.
ABOUT ASTON MARTIN ARAMCO FORMULA ONE TEAM
Aston Martin Aramco Formula One Team reflects a heritage of racing that began in 1913. The team has evolved into a symbol of British luxury and innovation. In recent years, under new leadership, they have made significant investments and emerged strongly on the Formula One grid, even planning to test race dynamics with all-female teams in the F1 Academy series, showcasing the drive for inclusivity in motorsports.
ABOUT HENDRICK MOTORSPORTS
Founded by Rick Hendrick in 1984, Hendrick Motorsports holds the top position in NASCAR Cup Series history. Known for their record-breaking wins and consistency, they continue to redefine performance standards in the sport while promoting a competitive driver lineup, ensuring ongoing success and a legacy of excellence.
Frequently Asked Questions
What is the significance of Jessica Hawkins driving in NASCAR?
Jessica Hawkins driving a NASCAR vehicle is groundbreaking as it continues the legacy of women in a sport traditionally dominated by men, showcasing progress toward equality.
What role does Valvoline play in motorsports?
Valvoline Global is committed to innovation in automotive solutions and promotes equality in motorsports by supporting diverse drivers and partnerships within the racing community.
How does this event inspire future female drivers?
This event serves as motivation for young girls, demonstrating that they too can pursue racing and succeed in a field where women are gaining more recognition.
What are the future plans for Aston Martin in motorsports?
Aston Martin plans to advance its competitive edge in Formula One and participate in the F1 Academy series, focusing on inclusivity within the sport.
What can we expect from Hendrick Motorsports in 2024?
Hendrick Motorsports aims to continue its legacy of excellence with a talented driver lineup and a commitment to maintaining their record as a winning team in NASCAR.