Hisense Earns Prestigious Customer Centricity Lighthouse Designation
QINGDAO, China – Hisense, a renowned name in consumer electronics and home appliances, is proud to announce that its Visual Technology Qingdao Factory has been recognized by a prominent global organization as a Customer Centricity Lighthouse. This is a groundbreaking achievement as it marks the factory as the first and only Lighthouse facility recognized in the television industry worldwide.
Understanding the Customer Centricity Lighthouse Concept
This designation, announced by a key international economic organization, is part of a broader initiative to highlight factories that excel in utilizing advanced digital technologies. These facilities are evaluated on their ability to enhance customer value, accelerate product delivery, and improve overall operational performance.
Hisense's Innovative Approach to Manufacturing
To thrive in a challenging global television market characterized by rapid consumer demands and rising costs, the Hisense Qingdao Factory initiated a comprehensive digital transformation strategy. This strategy incorporates cutting-edge technologies such as artificial intelligence, big data analytics, industrial simulation, and immersive virtual reality into their product development and manufacturing processes.
This innovative approach has yielded remarkable results. The factory achieved a remarkable Net Promoter Score (NPS) of 84%. Moreover, they succeeded in significantly reducing research and development cycles by 34% and cutting material costs by 18%. New employee training periods were also slashed by an impressive 60%, while the time taken to translate customer needs into actionable product functions was shortened by 62%.
Field Highlights Achieved
Production efficiency for the factory’s 85-inch televisions notably improved, with a streamlined manufacturing cycle that now takes a mere 20 seconds. These accomplishments encapsulate Hisense’s commitment to producing high-quality products that align with consumer expectations.
"At Hisense, intelligent manufacturing begins with understanding consumer needs," stated Dennys Li, President of Hisense Visual Technology Co., Ltd. This perspective highlights the importance of a human-centric approach in manufacturing, allowing the company to transform customer insights into tangible product benefits with speed and accuracy.
Previous Achievements and Future Aspirations
This recognition signifies Hisense's third Lighthouse designation within the global industrial community, following their previous accolade for sustainable practices in the VRF sector. The Huangdao facility was previously honored as the world’s first Sustainability Lighthouse, showcasing Hisense's trailblazing leadership in AI-enabled manufacturing techniques.
The latest Customer Centricity Lighthouse title represents a pivotal achievement in Hisense’s digital transformation journey and intelligent manufacturing objectives, confirming their robust commitment to modern manufacturing methodologies.
About Hisense
Founded in 1969, Hisense has established itself as a global leader in home appliances and consumer electronics, serving consumers in over 160 countries. The brand specializes in high-quality multimedia products, home appliances, and innovative IT solutions. According to recent industry insights, Hisense stands as the number one global player in the 100-inch and larger TV market segment. As a pioneer of RGB MiniLED technology, Hisense is dedicated to leading next-generation innovations. With sponsorship of major global sports events like the FIFA World Cup, Hisense continues to strengthen its connection with fans and audiences around the globe.
Frequently Asked Questions
What is the significance of the Customer Centricity Lighthouse designation?
This designation recognizes factories that leverage advanced technologies to enhance customer satisfaction and operational performance.
How has Hisense transformed its manufacturing processes?
Hisense has implemented digital technologies such as AI, big data, and virtual reality to innovate product development and manufacturing.
What improvements has the Qingdao Factory achieved?
The factory saw its NPS rise to 84%, reduced R&D cycles by 34%, and achieved a manufacturing cycle of 20 seconds for large TVs.
What is the history of Hisense?
Hisense was founded in 1969 and has grown to become a leading name in the consumer electronics industry, operating in over 160 countries.
What products does Hisense specialize in?
Hisense specializes in high-quality televisions, home appliances, and smart IT solutions, focusing on innovation and consumer needs.
