Celebrating Hispanic Heritage Month with Heritage Grocers Group
Heritage Grocers Group, a key player in the Hispanic food retail market, has introduced a series of exciting initiatives to commemorate Hispanic Heritage Month, which lasts until mid-October. This vibrant celebration is all about building community connections and showcasing the cherished culture of our customers.
Activities and Community Involvement
Throughout this special month, each store banner linked to Heritage Grocers, including well-known names like Cardenas Markets, El Rancho Supermercado, and Tony's Fresh Market, is participating in various activities. Their goal is to honor traditions passed down through generations while supporting both current and future community members.
"As we celebrate Hispanic Heritage Month, we honor the Hispanic culture, its traditions, and our loyal customers," said Adam Salgado, Chief Marketing Officer at Heritage Grocers Group. With a mission centered on strengthening community bonds, Heritage Grocers seeks to keep traditions alive through distinctive offerings and initiatives.
Fundraising and Scholarships
A standout event this month is the 20th Annual Fundraising Golf Tournament hosted by the Cardenas Markets Foundation, which successfully raised over $900,000 for local charities. The goal of this fundraising initiative is to provide scholarship opportunities for local students in the communities that Cardenas Markets serves. This commitment clearly demonstrates the company's dedication to positively impacting the lives of students in their regions.
In addition, the foundation has teamed up with the American Heart Association to launch the R.Á.P.I.D.O. campaign, which focuses on raising awareness about essential stroke symptoms and enhancing health education within the community. To further assist those in need, the foundation is also pledging $25,000 to local food banks throughout its service areas.
Honoring Culinary Traditions
During Hispanic Heritage Month, customers can explore a collection of fresh and authentic recipes highlighted by each Heritage banner. These recipes showcase an array of Hispanic cuisines, reflecting the culture's richness and diversity.
Promotions and Giveaways
Alongside these celebratory recipes, customers can take advantage of various promotions through the loyalty programs offered by each banner. These include special deals on selected items that cater to local preferences. Additionally, exciting online sweepstakes will give customers chances to win fantastic prizes like Weber Gas Grills, gift cards, and more, making the shopping experience all the more enjoyable and rewarding.
About Heritage Grocers Group
Heritage Grocers Group distinguishes itself as a leading specialty and ethnic food retailer, serving a diverse customer base with a variety of traditional and specialty grocery items. With a strong focus on freshness and affordability, Heritage Grocers is committed to delivering an authentic customer experience.
Headquartered in Ontario, California, Heritage Grocers operates across six states, boasting a solid network of stores. They proudly feature a total of 58 locations under the Cardenas Markets brand, 29 under El Rancho Supermercado, 21 under Tony's Fresh Market, and 7 under the Los Altos Ranch Market brand. The varied formats of their stores allow them to present diverse specialty categories that resonate with local communities.
Contact Details
If you're interested in learning more about Heritage Grocers Group, feel free to reach out to:
Marisa Kutansky
Senior Communications Director
Tel: (909) 923-7426 ext. 1414
Email: mkutansky@heritagegrocers.com
Frequently Asked Questions
What is Hispanic Heritage Month?
Hispanic Heritage Month celebrates the culture, histories, and contributions of Hispanic and Latino Americans in the United States, observed from September 15 to October 15.
How is Heritage Grocers celebrating this month?
Heritage Grocers Group is involved in various activities, such as fundraising events, promoting authentic recipes, and offering engaging sweepstakes and discounts.
What kind of promotions can customers expect?
Customers can look forward to a variety of deals, promotions, and sweepstakes prizes on grocery items tailored to regional preferences during Hispanic Heritage Month.
What is the purpose of the Cardenas Markets Foundation?
The foundation focuses on raising scholarship funds for local students and supporting charitable initiatives within the communities served by Cardenas Markets.
How many stores does Heritage Grocers Group operate?
Heritage Grocers operates 58 Cardenas Markets locations, in addition to several other banners across six states, highlighting its strong community presence.
