Celebrating Hispanic Heritage Month
Heritage Grocers Group (HGG) proudly embraces Hispanic Heritage Month with a series of celebrations across its various store banners. As a prominent leader in the Hispanic food retail sector, the company emphasizes the richness of Hispanic culture through its activities and offerings. The theme this year, "De tu tierra a tu mesa", highlights the important relationship between cultural identity and the enjoyable traditions brought to dining tables.
Emphasizing Cultural Connections
Adam Salgado, Senior Vice President of Marketing at HGG, shared insights on the significance of this month for the company. He expressed, "At HGG, Hispanic Heritage Month is about celebrating community, connections, and culture. We welcome everyone to share in the joy and pride of Hispanic heritage, and we're excited to bring that spirit to life in our stores and online." This reflects HGG's commitment to highlighting its cultural roots while engaging customers in meaningful ways.
Exciting Activities for Customers
In celebration of Hispanic Heritage Month, Heritage Grocers Group has organized various fun and interactive activities. These events are crafted to foster community involvement and highlight authentic Hispanic culture, all the while ensuring an enjoyable shopping experience.
Daily Sweepstakes
Among the exciting initiatives is the launch of the First-Ever HGG Rewards Sweepstakes, which grants one lucky winner per day from each banner the chance to win fabulous prizes until the end of the month. Customers can participate by logging into the Rewards App, making it easy and convenient to join in on the fun.
Authentic Product Features
The celebration features authentic Hispanic products prominently displayed in stores and online. This initiative not only showcases favorite Hispanic items but also promotes specific products tied to different countries, giving customers an authentic taste of diverse Hispanic culinary traditions.
Fun Activities for Kids
Understanding the importance of family, HGG offers fun, educational activities for children. When young shoppers visit stores, they will receive coloring sheets of papel picado, allowing them to indulge in creativity while learning about this traditional art form.
Live Events and Digital Celebrations
Some select store locations will host live events, complete with music and vendor-supported demonstrations to celebrate and engage customers. Additionally, a series of digital celebrations are being shared through the company's website and social media, promoting Hispanic culture through recipe features, spotlights on notable Hispanic figures, and exclusive offers in the Rewards Apps.
Looking Ahead
Heritage Grocers Group is committed to celebrating Hispanic heritage not only for this month but beyond. As October approaches, additional customer appreciation events are set to take place, with promises of more bonus entries and giveaways for shoppers. The enthusiasm surrounding these activities illustrates the vibrant community spirit that HGG fosters.
About Heritage Grocers Group
Heritage Grocers Group stands out as a specialty ethnic food retailer, offering a comprehensive range of both traditional and specialty grocery items tailored to the diverse communities it serves. With a strong focus on freshness, authenticity, and affordability, HGG creates a unique shopping experience across its stores, ensuring each community feels valued. Headquartered in Ontario, California, HGG operates 58 stores under the Cardenas Markets banner, 29 under El Rancho Supermercado, 21 under Tony's Fresh Market, and 7 under Los Altos Ranch Market.
Contact Information
For further inquiries, please reach out to Marisa Kutansky, Senior Communications Director at HGG. You can contact her via telephone at (909) 923-7426 ext. 1414 or through email at mkutansky@heritagegrocers.com.
Frequently Asked Questions
What is Hispanic Heritage Month?
Hispanic Heritage Month celebrates the history, culture, and contributions of Hispanic Americans. It brings awareness to the cultural heritage and traditions that enrich communities.
How is Heritage Grocers Group celebrating this month?
HGG is hosting sweepstakes, highlighting authentic products, and providing fun activities for kids among other events throughout the month.
What are the store banners under Heritage Grocers Group?
The company operates under Cardenas Markets, El Rancho Supermercado, Tony's Fresh Market, and Los Altos Ranch Market.
How can customers participate in the sweepstakes?
Customers can enter to win daily by logging into their accounts in the HGG Rewards App during the promotional period.
Where can I find more information about Heritage Grocers Group?
For more information, you can visit their official website at heritagegrocersgroup.com.
