Helm Expands Automotive Services
Helm, a notable name in tech-enabled business consulting, brand marketing, and engagement marketing, has recently enhanced its automotive services portfolio. A strategic partnership with Stellantis, a significant player in the automotive industry, has led to the introduction of two vital business lines focused on fleet support and wholesale parts operations.
Launching the Mopar Fleet Initiative
As part of its innovative approach, Helm has launched the Mopar Fleet initiative. This initiative aims to spotlight Stellantis's efficient centralized billing system known as Servicent. This system simplifies the vehicle service process for fleets, large and small, enabling them to access services from over 2,600 Mopar dealerships nationwide. At the end of each month, fleets receive a single consolidated bill from Stellantis, which aids in managing expenses effectively. This pre-authorization capability ensures that fleets can maintain operational efficiency while controlling costs.
Leadership in Fleet Solutions
Under the guidance of Frank Donnelly, the EVP of Retail Network Solutions, this initiative is set to thrive. Donnelly's leadership, supported by a diligent team of five, is crucial as they work closely with Stellantis's Fleet organization to ensure the success of this program. Additionally, Helm will be enhancing its operational framework by adding two team members to support the administrative functions of Servicenet.
Empowering Wholesale Managers
In a complementary effort, Helm is fortifying its support staff with five newly appointed Wholesale Managers. These professionals will focus on Stellantis's physical Business Centers, driving growth opportunities within the collision and wholesale mechanical sectors. Although most collision jobs occur outside dealership networks, Stellantis dealers provide the essential parts and resources that repair facilities rely upon. The Wholesale Managers play a vital role in guiding collision shops and dealers in deploying Mopar programs and resources effectively.
Enhancing Customer Experience
These initiatives are not only beneficial for business growth but are also crucial in providing an exceptional experience for customers. The Wholesale Managers are dedicated to assisting independent repair facilities that cater to older vehicles requiring maintenance and repair. This strategic focus ensures that customers receive the best service possible, regardless of how they choose to maintain their vehicles.
Commitment to the Automotive Industry
Ryan Maguire, the CEO of Helm, expressed his company’s dedication to innovation in the automotive sector. "Building teams dedicated to providing support and delivering value-driven solutions to our partners underscores Helm's commitment to advancing the automotive industry," he stated. By strengthening fleet service and wholesale parts operations, Helm aims to help Stellantis and Mopar dealers enhance their services to customers, ensuring satisfaction and reliability.
About Helm
Helm is recognized for its tech-enabled business consulting services, brand marketing, eCommerce solutions, and engagement marketing. Established in 1943, Helm has its base in Plymouth, Michigan, and employs hundreds of business consultants across the United States and Canada. The company is powered by proprietary business intelligence technology and AI-driven digital marketing software. Helm also offers comprehensive in-house brand marketing services, including merchandise design, production, inventory management, and fulfillment services. Notably, it is the largest provider of factory-authored automotive service and owner information.
Frequently Asked Questions
What is the Mopar Fleet initiative?
The Mopar Fleet initiative is designed to enhance fleet support for Stellantis's vehicles, simplifying billing and service for fleets across the United States.
Who leads the new initiatives at Helm?
Frank Donnelly, EVP of Retail Network Solutions, is leading the initiatives with a dedicated team working closely with Stellantis's Fleet organization.
What role do the Wholesale Managers play?
The Wholesale Managers assist Stellantis's Business Centers in deploying Mopar programs and provide essential support to collision shops and repair facilities.
Why is customer experience important to Helm?
Helm aims to provide an excellent experience for customers by ensuring they have access to the best possible support and service options for their vehicle maintenance needs.
What services does Helm provide?
Helm offers tech-enabled consulting, brand marketing, eCommerce solutions, and engagement marketing, serving some of the world's largest companies.
