Hellas Verona and Veronafiere Collaborate for Vinitaly.USA
Hellas Verona Football Club and Veronafiere are excited to announce their latest partnership, aimed at promoting the finest of Italian wines on an international platform. This collaboration emphasizes the upcoming second edition of Vinitaly.USA, a prestigious event highlighting Italian wine in the United States, which will take place at Navy Pier in Chicago.
A Unique Showcase of Italian Wine
The Vinitaly.USA event is set for October, welcoming a prestigious selection of exhibitors that include Italy's top wine producers and leading regional consortia. Building upon the remarkable success of its debut, this edition promises to be even more remarkable, encompassing more than 10,000 square meters of space overlooking the scenic Lake Michigan.
The exhibition area will feature approximately 250 exhibitors, all bringing the charm and quality that Italian wine is renowned for. This event serves as a significant avenue for producers, allowing them to connect and engage with a wide array of potential buyers, importers, distributors, and trade professionals from various parts of North and South America.
Hellas Verona's Role in Promoting Italian Excellence
During a Saturday Serie A match against Juventus, the Hellas Verona players will proudly wear their pre-match kit, emblazoned with the Vinitaly.USA logo, showcasing their commitment to promoting Italian heritage through sports and culture. This manifestation of partnership illustrates how the local football club and an important trade fair can unite to amplify the city’s global presence.
Statements from Leadership
Federico Bricolo, President of Veronafiere, shared his enthusiasm for the partnership, stating that it symbolizes Verona's ability to merge its cultural institutions, such as its football club and its international trade fair, to make a mark in the U.S. market. This collaboration amplifies the city's identity and reflects how wine and football can together serve as ambassadors of Verona.
Italo Zanzi, Executive President of Hellas Verona, echoed Bricolo's sentiments, emphasizing the importance of this partnership in furthering the visibility of Italian excellence on a global stage. Zanzi is particularly pleased with collaborations that foster economic growth and cultural exchange, highlighting the club's commitment to supporting local entrepreneurial initiatives.
About Veronafiere
Veronafiere has a legacy of over 127 years, diligently working to turn events into meaningful experiences that foster relationships and create business opportunities. Central to Verona's economic landscape, Veronafiere is known as an "event factory" that promotes key industries through exhibitions, including influential events like Vinitaly, Marmomac, and Fieragricola. With offices located in major markets worldwide, Veronafiere assists companies in developing sustainable growth strategies, acting as a bridge to future possibilities.
Connecting the Global Wine Community
The wine2wine Business Forum, also organized by Veronafiere, is another notable event that has gained traction among wine producers and professionals since its inception in 2014. This annual forum in Verona serves as an essential meeting point for industry stakeholders, providing insights and addressing pivotal issues within the ever-evolving wine sector. Participants can expect a dynamic schedule filled with keynote sessions, seminars, and interactive workshops tailored to enhance their strategies in a global marketplace.
Frequently Asked Questions
What is Vinitaly.USA?
Vinitaly.USA is a prominent event showcasing Italian wines, designed to connect producers with U.S. buyers and trade professionals.
When is the event taking place?
The event will be held at Navy Pier, Chicago, over two days in October.
How many exhibitors will be present at Vinitaly.USA?
Approximately 250 exhibitors are expected to showcase their wines and connect with industry professionals.
What role does Hellas Verona play in this event?
Hellas Verona Football Club collaborates with Veronafiere, promoting the event through their matchday kits and community engagement.
Is Veronafiere involved in other international events?
Yes, Veronafiere organizes various exhibitions and forums focused on key industries, facilitating international connections and growth.
