Heart Health Education Initiative Featuring Barry Sanders
Awakening Awareness: The Importance of Cholesterol Testing
In a groundbreaking initiative, Amgen unveils the documentary The Making of a Heart Attack, which draws attention to the severe risks posed by high LDL cholesterol levels, commonly referred to as LDL-C. This compelling film features football icon Barry Sanders, who candidly shares his personal experience with heart attacks and the crucial role cholesterol testing plays in preventing cardiovascular issues.
A Call to Action for Public Health
The statistics surrounding heart disease are alarming—every 40 seconds, someone suffers a heart attack or stroke in the country. Despite this, more than 40% of adults with high LDL-C remain unaware of their condition. This documentary aims to bridge that gap. Barry Sanders emphasizes, "I've always been diligent about my health, yet I was shocked to discover the silent threat of high cholesterol in my life. Don’t hesitate—get your LDL-C levels checked and partner with your doctor to understand your risk better." This message is vital and resonates with many individuals who may be living with undiagnosed conditions.
The Journey of Understanding LDL-C
High LDL-C levels contribute to plaque buildup in arteries, increasing the likelihood of life-threatening events. Dr. Paul Burton, Senior VP and Chief Medical Officer at Amgen, underlines that high LDL-C is a major risk factor for heart attacks and strokes, asserting that awareness and proactive testing are essential. The documentary serves as a wake-up call, motivating patients and healthcare providers to prioritize LDL-C testing as an integral part of routine health checks.
Expert Insights and Narratives
The film features powerful stories from various individuals living with cardiovascular disease, including Hyvelle Ferguson-Davis from Heart Sistas and Tara Robinson from the Black Heart Association. Their narratives, alongside Barry Sanders’s, provide a relatable context that resonates with viewers and emphasizes the importance of cholesterol awareness. Interventional cardiologist Dr. Sara Collins offers invaluable medical expertise throughout the documentary, enhancing its credibility and educational value.
Part of a Larger Mission
Amgen's documentary aligns with its broader ambition to halve the incidence of heart attacks and strokes in the nation by 2030. Collaborating with healthcare leaders, advocacy groups, and medical professionals, Amgen is pushing the boundaries of research and health awareness, aiming to foster a future where individuals are empowered with knowledge about their heart health.
Premiere Details
Mark your calendars; The Making of a Heart Attack premieres on June 14, 2025, at 1 p.m. ET on A&E. Following its television debut, the documentary will be available for streaming at AttackHeartDisease.com/Documentary starting June 16, 2025. Moreover, it will feature at the Cannes Lions International Festival of Creativity, ensuring a broad platform for its crucial message.
Engagement and Resources
To learn more about managing high LDL-C levels, the documentary encourages viewers to explore resources for cholesterol testing and health management. Although it cannot be stressed enough—the dialogue between patients and their healthcare providers is paramount. Understanding one’s cholesterol levels is an essential step in proactively managing heart health.
About Amgen
Amgen is dedicated to discovering, developing, and delivering innovative medicines aimed at combating some of the world’s most formidable health challenges. Continuously at the forefront of biotechnology, Amgen combines advanced technology with human genetic data to pioneer new treatments across various disease categories, including heart disease, cancer, and rare conditions.
Frequently Asked Questions
What is the focus of the documentary The Making of a Heart Attack?
The documentary emphasizes the importance of cholesterol testing and awareness, particularly regarding high LDL cholesterol as a significant risk factor for heart attacks and strokes.
Who is featured in the documentary?
Barry Sanders, alongside several health advocates and experts, shares their personal stories and insights about cardiovascular issues and cholesterol awareness.
When will the documentary premiere?
The documentary is set to premiere on June 14, 2025, at 1 p.m. ET on A&E.
Why is LDL-C testing important?
LDL-C testing is vital because high levels can lead to serious cardiovascular events. Regular testing helps individuals understand their risk and take preventive measures.
How can I find more information about heart health?
Viewers are encouraged to visit Amgen’s resources online and discuss cholesterol testing with their healthcare providers to manage their heart health effectively.
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