Hard Rock International and Lionel Messi Join Forces
In an exciting collaboration, Hard Rock International and global superstar Lionel Messi have come together to introduce the charming Captain Messi, a new superhero toy that captures the spirit of one of the world's greatest athletes. This unique initiative combines fun, creativity, and inspiration for children and families alike.
Introducing Captain Messi
The animated Captain Messi will soon become a favorite among young fans. Hard Rock Cafes and select Hard Rock Hotels are thrilled to offer a limited-edition posable Captain Messi toy with orders from the Hard Rock Kid's Menu, a delightful addition that is sure to bring joy to many. This endeavor marks an exceptional milestone, being the first time Messi has been involved in the creation of a toy modeled after him, making it a collector's item for fans of all ages.
A Dedicated Retail Collection
The Captain Messi retail collection is designed to attract fans of all ages, featuring diverse products including lunchboxes, water bottles, backpacks, and apparel. These collectibles will be available in Rock Shops worldwide and online, creating a comprehensive experience for all who wish to celebrate their love for both the brand and the iconic soccer star.
New Additions to the Kids Menu
In addition to the exciting toy launch, Hard Rock is expanding its Kid's Menu. Recently added options such as cheese pizza and pepperoni pizza ensure that there’s something delicious for every child's taste. This enhancement meets the needs of families looking for tasty and nutritious options that parents trust.
Words from Lionel Messi
Lionel Messi expressed his enthusiasm for this collaboration, saying, “My kids and I love watching superhero movies together, so it was really special to work with Hard Rock to create Captain Messi. I hope it helps inspire young fans and families to work hard and believe in themselves to do great things.” His involvement not only brings star power but also a heartfelt vision aimed at motivating kids and fostering creativity.
Continued Partnership with Hard Rock International
Jim Allen, the CEO of Seminole Gaming and Chairman of Hard Rock International, stated, “We’re thrilled to continue our incredible partnership with Lionel Messi and create a new way to represent all the joy he brings to people around the world.” Their ongoing collaboration has proved fruitful, enhancing the brand's image while reaching a broader audience through exciting promotions.
Affinity for Community and Global Outreach
Over the years, Messi has been a tremendous asset as a brand ambassador for Hard Rock. His recent participation in the “Come Together” campaign showcased the launch of the Unity by Hard Rock™ loyalty program, which offers members a unique opportunity to earn Unity Points at over 200 locations. This offers guests exclusive benefits, including free hotel stays, dining experiences, and unique merchandise.
Plan Your Visit
Families eager to enjoy the new Captain Messi experience and explore the enhanced Kid's Menu can plan a visit to one of the many Hard Rock locations. With something for everyone, these venues are designed to create memorable experiences that blend culture, cuisine, and entertainment.
Frequently Asked Questions
What is the Captain Messi toy?
The Captain Messi toy is a limited-edition superhero toy created in partnership between Lionel Messi and Hard Rock International, available with Kid's Menu orders.
What items are included in the Captain Messi retail collection?
The retail collection includes lunchboxes, water bottles, backpacks, apparel, and more, all themed around Captain Messi.
What new items were added to the Hard Rock Kid's Menu?
New additions to the Kid's Menu include cheese pizza and pepperoni pizza, catering to kids' tastes while ensuring parents' approval.
How can families access the Captain Messi toy?
The toy can be obtained with orders from the Hard Rock Kid's Menu at participating Hard Rock Cafes and hotels while supplies last.
What is the Unity by Hard Rock™ program?
Unity by Hard Rock™ is a global loyalty program that offers exclusive benefits and allows members to earn points for free hotel nights and dining experiences.
